Hair Style/Hair Care

Aveda

Smooth Infusion™ Naturally Straight

2015 Finalist

Naturally derived plant fibers affix to each strand to loosen curls. A humidity barrier of organic cassava root fend off frizz in humidity.

The 150ml tube is a minimum of 59% post-consumer HDPE and up to 41% bioplastic made from sustainable and quickly renewable sugar cane ethanol.

Aveda salons, spas and stores and online at aveda.com

Founded in 1978 in Minneapolis, MN, Aveda creates high-performance, plant-based products for beauty professionals and consumers.