Eye Product Mass

Maybelline New York

The Falsies® Big Eyes® by Volum’express®

L'Oréal USA
2014 Finalist

The dual-ended brush not only lengthens lashes, it makes eyes look bigger.

The Upper Brush pushes lashes over the top while the lower Micro-Brush grabs every tiny bottom lash for a full circle effect.

Mass market retailers nationwide.

This dual-ended mascara is designed to address the different needs of bottom and top lashes.