Féria Wild Ombré

This is the first time the ombré look will be achievable through at-home coloring.

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Root Cover Up

First powder-formula root touch-up (in 6 shades) to seamlessly cover gray and dark regrowth without peroxide. Looks natural; lasts until next shampoo.

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Olia

Oil powered, permanent, at-home hair color that visibly improves and restores hair with pure, vivid, long lasting cover. Offers 100% gray coverage.

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Illumina Color

New translucent permanent hair color that delivers sheer, luminous color & leaves hair closer to virgin than any other professional permanent color.

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Precision Foam Colour

With an array of vibrant options and now a thicker, denser foam for deeper saturation, Precision Foam Colour brings salon-color quality home.

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