Gustavo Andriani has been tapped to lead the next phase of growth for M·A·C Cosmetics with a promotion to Senior Vice President, General Manager, M·A·C Cosmetics – North America. He assumed his new position on October 3. Prior to this, Gustavo held the role of Senior Vice President, Key Account Management for Macy’s since 2014, during which he leveraged the scale and diversity of The Estée Lauder Companies’ brand portfolio, resulting in accelerated online growth and optimized opportunities in several areas including merchandising and consumer insights.

Lisa Sequino will take on the role of Senior Vice President, General Manager, Estée Lauder and AERIN Beauty – North America, effective November 1, and will be responsible for managing the growth for the two aforementioned brands. In her most recent role at The Estée Lauder Companies as Vice President, Key Account Management – Specialty-Multi, North America, she worked on initiatives, programs and product offerings that capitalized on untapped growth opportunities unique to specialty-multi.

Mendy Charlton has been appointed Vice President, General Manager, Bobbi Brown – North America, effective November 1. Since returning to The Estée Lauder Companies in January 2013, Ms. Charlton has held the role of Vice President, Key Account Management – Nordstrom, and has played a vital role in driving sales and growth opportunities for the company’s portfolio of brands at Nordstrom, while collaborating closely with the retailer on strategic initiatives.