This winter, Gelish, a brush-on, soak-off gel polish, will launch its 2013 Winter Reds Holiday Collection featuring eight assorted shades of red. Two of the eight shades are limited edition and will be combined with a heart keychain and sold as a gift set.

“Red is classic,” said Gelish founder and Chief Executive Officer, Danny Haile. “It flatters every skin tone and is perfect for all holiday occasions. The hues in our holiday collection are exactly what you’ll need to get in the holiday spirit.”

Already a hit with celebrities such as Katy Perry and Victoria Beckham, Gelish is offered as a professional nail service at salons across the country. The company’s signature Gelish MINI colors and LED lamp are available for retail and are designed to allow consumers to experience at-home professional quality manicures that may last up to three weeks with no chipping or peeling.

The Winter Reds Holiday Collection will be available during November and December 2013 for $14.95 per bottle at Sally Beauty stores and SallyBeauty.com.

The collection includes:

• Stand Out – Deep red crème

• Hot Rod Red – Red crème

• Red Roses – Red crème
• Queen of Hearts – Deep red shimmer

• Good Gossip – Reed glitter
• Rose Garden – Blue red frost
• With His Red So Bright – Red glitter *Limited Edition


• Dancer, Prancer, and Cranberry Vixen – Deep red crème *Limited Edition