Similar to how getting in shape requires a balance of working out to build muscles and a healthy diet to lose weight, Lancôme’s latest anti-aging skin care offering is a combination of a Shiatsu-inspired facial massage to exercise and stimulate skin and a clinically proven nighttime cream to improve skin firmness and tone. Drawing on years of highly specialized research in skin biology and an exclusive re-sculpting dry massage, Lancôme will introduce Rénergie French Lift this May, a new nighttime ritual within the Rénergie franchise.

“Nighttime products are a growing segment as more women understand that the skin’s ability to repair itself peaks at night. With Rénergie French Lift, Lancôme introduces a re-tightening moisturizer to be used a night. In addition to the cutting edge formula, the product is paired with an innovative massage disk—a lifting and firming treatment to visibly re-tighten facial zones overnight. The massage disk is exclusive to the Rénergie French Lift and was designed to complement Lancôme’s patented dry massage technique,” said Silvia Galfo, SVP of Marketing for Lancôme USA.

Rénergie French Lift is enriched with a Resveroside complex, a combination of resveratrol and rye seed extract. Nourishing oils and hyaluronic acid help soften and condition skin. The massage is to be performed on bare, cleansed skin using the patented massage disk to target the three key facial zones: neck and jawline, cheekbones and forehead. “The dry massage technique was originally developed by the Lancôme Institute in the 1950s, and Lancôme brings this into the modern era by introducing an innovative massage disk which helps anyone experience the lifting effects of the dry massage in the comfort of her home. Incredibly easy-to-use, it was developed to provide the perfect balance of suppleness and resistance to simulate the action of an experienced beauty therapist’s hand,” explained Silvia. After performing the quick massage, you’re to continue with your nighttime regimen, ending with Rénergie French Liftas the last step.

“This launch targets women who are seeking a lifted and tightened appearance to their skin and facial contours with skin that appears firm, sculpted, and youthful along with visible, powerful anti-wrinkle effects. Rénergie French Lift targets skin concerns withits synergistic, multi-action solution. Loss of tightness and firmness in the skin and wrinkles are the top concerns for anti-aging skincare, and this product introduces a new step that effectively targets those visible signs of aging,” said Silvia.

The gorgeous Kate Winslet will be the face of Rénergie French Lift. “Kate Winslet truly embodies the elegance and beauty that Lancôme aims to inspire in women. Bringing exuberance and passion into everything she does, she epitomizes the romantic side of the brand and stands as the perfect example of the Lancôme woman who is comfortable and proud in her own skin. As a woman who appears practically ageless yet matures with such covetable grace, she is the perfect face for the new Renergie French Lift,” said Silvia.

Lancôme’s Rénergie anti-aging skincare collection was first launched in 1992 and focuses on lifting and firming all facial zones. Rénergie French Lift retails for $155 and is available nationwide at Lancôme counters and Lancome.com in May.