Dedicated Newsletters are created in partnership with CEW as a custom, branded article about your company. They allow you to tell your brand’s story, in your words, your way. And, are delivered to CEW’s database of 30,000 beauty industry executives, a highly targeted audience.
A Better Way to Manage In-Store Talent Today, beauty brands spend billions of dollars on in-store talent to drive sell-through, increase brand loyalty and improve consumer engagement. And yet, there is no effective way for brands to…
Creating a signature branded experience is one of the key components to in-store success.
Anisa International is investing for the future, putting focus on responsible manufacturing. For more than 25 years, Anisa International has been designing and manufacturing cosmetic brushes and skin care tools….
Retailers, distributors, beauty brands and suppliers always find rich opportunities and inspiration at the event which has been the launchpad for numerous successful brands and ideas.
Don’t let the name Groceryshop fool you—the event’s reach extends far beyond traditional grocers, spanning representatives from established and startup CPG brands, as well as retailers from mass marketers, drug stores, supermarkets, c-stores, dollar stores, warehouse clubs, ecommerce sites, grocery and wholesale clubs, among others.
Influenster partnered with data giant IRI for a third-party study. The results validate that Influenster’s solution – which enables brands to tap into authentic consumer advocacy at scale – works to help fuel conversion…and can be measured.
Sampling has long been proven to be a powerful, and targeted, tool for building transactions—even more so than in-store marketing. Sampling Effectiveness Advisors reports 73% of consumers are likely to…
Even in the digital world, trying before buying is key. Arcade Beauty, the pioneer of sampling, is duplicating the power of digital sampling in stores with an equity investment in Vengo Labs, a retail tech company that’s innovating out-of-home advertising and reinventing sampling distribution methods.
Whether you’re a fast-growing, direct-to-consumer beauty brand that just scored its dream retailer, or an established company ready to expand, there are financial options available that don’t require securing outside investors, or worse yet, passing on the opportunity for growth.
Sonia Summers, CEO and Founder of Beauty Barrage, makes it clear what her company is, and what it is not. Beauty Barrage delivers highly-trained sales associates who are laser-focused on…
AllWork offers the only beauty industry-specific software and services platform to help brands and retailers transform how they manage their in-store talent.
Market Defense can help brands set up their business and gear up for growth. This includes building a brand’s reputation, equity and visibility via listing optimization, marketing, advertising expertise and account management.
