Dedicated Newsletters are created in partnership with CEW as a custom, branded article about your company. They allow you to tell your brand’s story, in your words, your way. And, are delivered to CEW’s database of 30,000 beauty industry executives, a highly targeted audience.
Influenster and IRI Partner on Study That Validates the Effectiveness of Peer-to-Peer Recommendations Word-of-mouth works and Influenster has the proof. The path to the customer keeps getting more complicated. Traditional…
Sampling has long been proven to be a powerful, and targeted, tool for building transactions—even more so than in-store marketing. Sampling Effectiveness Advisors reports 73% of consumers are likely to…
Even in the digital world, trying before buying is key. Arcade Beauty, the pioneer of sampling, is duplicating the power of digital sampling in stores with an equity investment in Vengo Labs, a retail tech company that’s innovating out-of-home advertising and reinventing sampling distribution methods.
Whether you’re a fast-growing, direct-to-consumer beauty brand that just scored its dream retailer, or an established company ready to expand, there are financial options available that don’t require securing outside investors, or worse yet, passing on the opportunity for growth.
Sonia Summers, CEO and Founder of Beauty Barrage, makes it clear what her company is, and what it is not. Beauty Barrage delivers highly-trained sales associates who are laser-focused on…
AllWork offers the only beauty industry-specific software and services platform to help brands and retailers transform how they manage their in-store talent.
Market Defense can help brands set up their business and gear up for growth. This includes building a brand’s reputation, equity and visibility via listing optimization, marketing, advertising expertise and account management.
In an industry dominated by conglomerates, Rosenthal is a family-owned, private company that supports beauty companies so they can flourish.
What’s Driving Growth in Spas? The spa industry is undergoing sizzling growth. And no wonder: spas are an integral part of the self-care movement as consumers seek solutions for beauty,…
Harness the Thousands of Reviews Consumers Are Already Writing About Your Products
