Dedicated Newsletters are created in partnership with CEW as a custom, branded article about your company. They allow you to tell your brand’s story, in your words, your way. And, are delivered to CEW’s database of 30,000 beauty industry executives, a highly targeted audience.
In hair care, clean means more than just cleansing. Wellness has moved to the forefront of everyone’s lives, with hair care joining the movement as consumers seek better ingredients, sustainable packaging and…
After a long year of wearing sweats and messy buns to shuffle in and out of virtual meetings, consumers are ready to refresh their look. Data shows that young shoppers…
Stunning video is one of, if not the most, evocative way of cultivating a true connection between a brand and its audience. Beauty lends itself particularly well to this type…
Gear Up for the Color Boom Consumers are ready to restock their cosmetics bags. Is your brand ready? The rollout of vaccines is a game changer for the color cosmetics…
Consumers are doing their share, and the pressure is on for beauty brands to do the same.
In a survey of 15,000 beauty shoppers, Klarna, the world’s leading global payments and shopping provider, asked consumers how they’re shopping for beauty during the pandemic and the trends they expect to continue.
Consumers are seeking out products that are not only safe for them, but also safe for the planet.
The platform accounts for more than one-third of all online beauty product sales, and beauty is the third-fastest growing category on the platform, according to eMarketer.
To better understand the fluctuating landscape, Bazaarvoice-owned Influenster conducted a series of surveys to analyze consumer shopping behavior, including sampling.
AI, Brand Loyalty & Sampling Emerge as Key Trends During Pandemic To better understand the fluctuating landscape, Influenster, which was acquired by Bazaarvoice in 2019, conducted a series of surveys…
With a parent known for nutritional supplements in liquid form, Aethern has the pedigree to take leadership in the booming market.
How COVID-19 Has Impacted Online Shopping & Social Media Social media usage and online spending continues to skyrocket during the pandemic. The trend is even dominating the beauty category which…
