Traackr: State of Influence: Beauty 2021 Report

The report highlights how consumer, brand and influencer behavior in the beauty industry have evolved as a result of the global pandemic, social issues and changes in the social platform market.

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Klarna: The Biggest Beauty Trends for 2021

Klarna conducted a survey of 15,000 of our 15 million US consumers to find out how they are shopping for beauty during the pandemic, what trends are likely to continue, and what all this means for beauty retailers as the country begins to reopen in 2021.

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PowerReviews: The Changing Face of the Beauty Shopper

The survey found that nearly nine in 10 shoppers said they spend more or the same on beauty products online than prior to the pandemic, and two in five are more likely to be first-time beauty product buyers now than pre-COVID.

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Tribe Dynamics: Indie Beauty Debrief Q4 2020

Tribe Dynamics’ Q4 2020 Indie Beauty Debrief spotlights notable indie beauty brands across cosmetics, skin care, and haircare in the U.S., along with two brands with standout performances in the EMEA region.

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