2020 Product Demo Trends

Here, the top trends curated from more than 1,200 products to be on display February 27 at The Metropolitan Pavilion for CEW’s largest annual event, The Product Demo.

more

YouCam Makeup: 2020 Global Color Trend Report

In this special report, YouCam Makeup analyzed data and developed a lip color trend forecast for the upcoming year that will allow cosmetics brands to best tailor their marketing strategy.

more

2020 Global Wellness Trends

CEW Members: Please login to view the article. Non-Members: For the short term, we’ve opened up our articles to non-members. This free access does not include access to special reports….

more

Kline: Beauty’s Booming Indies

In this special report, Kline looks at emerging trends and growth opportunities for indie beauty brands, retailer initiatives to nurture them and how indies are faring around the globe, including Brazil and China.

more

Preen.me: The Clean Side of Mica

As consumers pressure the beauty industry to clean up its act, this Preen.Me Special Report hones in on Mica, a widely used ingredient in cosmetics products that has recently been scrutinized and is becoming a platform for big change.

more

Tribe Dynamics: How to Build Your 2020 Influencer Strategy

Drawing on trends and data from 2019, Tribe Dynamics created a comprehensive report unpacking the influencer marketing tactics that spelled success for this year’s winning brands, and outlining key strategies for your brand to get ahead in 2020.

more

Kline: What’s Next in Beauty – 2020 & Beyond

In this special report, Kline explores some of the most talked-about topics that are driving the boom in today’s beauty horizon and beyond, including personalization, sustainability, intimate care, technology and online. 

more