Indie Beauty Spotlight: BYROE
May 18, 2022
CEW caught up with BYROE skin care founder Amy Roe to discuss how she grew her salad-inspired collection among a sea of brands.
Beauty News Tag: birchbox
How Birchbox is Tackling Sustainability with an Everyday Beauty Essential
May 24, 2021
CEW Beauty News spoke to Katia Beauchamp, Birchbox’s Co-Founder and CEO, to learn more about the line and the company’s sustainability goals.
August Product Watch
August 6, 2020
In this month’s new product spotlight CEW Beauty News highlights new innovative category offerings including the debut of a clean, inclusive foundation line, a hand soap with the ability to dispense an image in the user’s hand, and color shifting makeup.
Birchbox Introduces New Tiered-Pricing Structure
March 21, 2019
The new subscription rates will mean a price increase for many, but the company has detailed several changes aimed at elevating the customer experience, including personalization and loyalty points.
Walgreens, Birchbox Deal Gives Needed Boost to Two Beauty Outlets
October 6, 2018
Walgreens’ minority investment in Birchbox could give each company the boost it needs—not only financially but also more customers.
Birchbox Sells Majority Stake to Hedge Fund
May 4, 2018
The company that pioneered the beauty subscription box announced that it had found a buyer, one of its own long-term investors.
Kline’s New Amalgam Reveals Beauty’s Cyber Month Winners
December 26, 2017
Based on data from approximately 20 leading retailer websites, Kline’s digital tracking service ranked the best-selling items in the makeup kits category.
Experts Weigh in on the Future of Subscription Boxes
August 18, 2017
One of the most attractive pieces of GLOSSYBOX is its ample and global consumer data, which can be leveraged to help its new owner in terms of acquiring prestige U.S. beauty brands, a top goal for the firm.
Athleisure Beauty Springs into Action
March 3, 2017
Beauty Insider presents several athleisure beauty brands that go the distance in bridging the gap between fitness and beauty.
Beauty’s Leading Loyalty Programs
February 17, 2017
A strong loyalty program can be a powerful tool to cement consumer engagement and repeat purchase. Here, some of the most popular loyalty programs by leading beauty brands.
What’s Coming in 2017?
November 28, 2016
This year’s Achiever Honorees shared what’s new for their brands in 2017, changes for the Birchbox product, supporting entrepreneurs at Bluemercury, and avoiding gender stereotypes in advertising at Unilever.
It’s Back: CEW, Birchbox Launch 2016 Beauty Boxes
July 25, 2016
CEW and Birchbox have partnered for the fourth year to release two limited edition boxes featuring winners and finalists from the 2016 Beauty Insider Awards.
