Indie Beauty Spotlight: BYROE
CEW caught up with BYROE skin care founder Amy Roe to discuss how she grew her salad-inspired collection among a sea of brands.
CEW caught up with BYROE skin care founder Amy Roe to discuss how she grew her salad-inspired collection among a sea of brands.
CEW Beauty News spoke to Katia Beauchamp, Birchbox’s Co-Founder and CEO, to learn more about the line and the company’s sustainability goals.
In this month’s new product spotlight CEW Beauty News highlights new innovative category offerings including the debut of a clean, inclusive foundation line, a hand soap with the ability to dispense an image in the user’s hand, and color shifting makeup.
The new subscription rates will mean a price increase for many, but the company has detailed several changes aimed at elevating the customer experience, including personalization and loyalty points.
Walgreens’ minority investment in Birchbox could give each company the boost it needs—not only financially but also more customers.
The company that pioneered the beauty subscription box announced that it had found a buyer, one of its own long-term investors.
Based on data from approximately 20 leading retailer websites, Kline’s digital tracking service ranked the best-selling items in the makeup kits category.
One of the most attractive pieces of GLOSSYBOX is its ample and global consumer data, which can be leveraged to help its new owner in terms of acquiring prestige U.S. beauty brands, a top goal for the firm.
Beauty Insider presents several athleisure beauty brands that go the distance in bridging the gap between fitness and beauty.
A strong loyalty program can be a powerful tool to cement consumer engagement and repeat purchase. Here, some of the most popular loyalty programs by leading beauty brands.
This year’s Achiever Honorees shared what’s new for their brands in 2017, changes for the Birchbox product, supporting entrepreneurs at Bluemercury, and avoiding gender stereotypes in advertising at Unilever.
CEW and Birchbox have partnered for the fourth year to release two limited edition boxes featuring winners and finalists from the 2016 Beauty Insider Awards.