IsaDora Re-enters U.S Market

Already the number one makeup brand in Sweden and top indie brand in Europe, IsaDora, is solidifying its nationwide reach with a reintroduction to the U.S. market.

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Euromonitor: Reimagining Growth in the Global Beauty Industry

Euromonitor International’s new data reveals a strong beauty and personal care industry in 2016, with a respectable 5 percent growth. For the second consecutive year, the premium segment outperformed its mass counterpart, with nearly 6 percent growth. Here, Nicholas Micallef, Senior Beauty and Personal Care Analyst at Euromonitor International, talks about what’s ahead for beauty.

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Old Makeup: Throw It Away Already

A consumer study by Stowaway Cosmetics and Poshly reveals that more than 80% of consumers know that makeup has expiration dates yet still don’t discard it because they forget, feel guilty about the money they spent on it, or worry they may need it later.

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Ciaté Expands Into Color Cosmetics

The 80-item line will be sold exclusively at Sephora beginning in March and have socialite Olivia Palermo serve as Guest Creative Director for 2015.

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Orange You Glad You Didn’t Say Banana?

With the onslaught of orange colored clothing last year, one would’ve thought we’d be oranged out. Not true. At least not according to cosmetic companies who are betting their spring and summer color wheels that orange will remain on our lips, cheeks and nails.

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Calling All Entrepreneurs: How to Launch a Beauty Line

Rose-Marie Swift, a makeup artist for more than 20 years whose work is regularly featured in all of the major fashion and beauty glossies, had her life transformed in the early 2000’s when she began to experience physical, mental and emotional health issues. After an extensive series of tests, she learned that her blood contained toxic levels of heavy metals including aluminum, barium, cadmium, lead and mercury, as well as high levels of pesticides and other chemicals. Rose-Marie was surprised when the technician asked if she worked in the cosmetics industry. After years of rebuilding her own health, Rose-Marie created RMS Beauty, a line of natural color cosmetics, and launched beautytruth.net, a website dedicated to exposing the dangers of personal care products. Here’s how Rose-Marie got her groove back—and launched a company—over the past 10 years, in her own words.

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Ingrid Jackel: The Class of Mass

Physicians Formula is a mass-market beauty maverick that takes aim at products with solutions – while doing it with style. At the helm is Ingrid Jackel, a fashion standout (her trademark look is a wardrobe filled with bright dresses and flowing skirts, not to mention her signature fashion-forward, jewel-encrusted rings and bangles) whose look books portend the trends for the year and are a must-see for retailers. Jackel talked with Beauty Insider about her hopes for Physicians Formula’s growth and the general health of the mass beauty business.

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Global Turmoil to Impact Beauty

Demeter Group recently issued a financial trends report, Beauty Industry Outlook, packed with data on category growth, retail trends and sales and marketing opportunities. Overall, Demeter estimates that U.S. beauty sales will reach $59.8 billion in 2012, slightly lower than estimates forecasted by Euromonitor, due to recent economic tribulation, causing concern at the consumer level. Here’s what the San Francisco-based investment bank had to say about category growth for the remainder of 2012.

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