Trend Bite from Cosmoprof North America

Shade changing nail polish formulas were on display at Cosmoprof, including 12 new shades from LeChat Nail’s Dare to Wear Mood Polish collection. Here, LeChat International Educator Anastasia demonstrates the brand’s latest innovation.

more

CEW Targets Indies Looking to Grow

CEW has partnered with Cosmoprof North America to deliver a panel of leading entrepreneurs and retailers to share insights on a brand’s roadmap to growth, including partnering with retailers and investors.

more

CPNA Readies for Take Off, to Feature Magic Johnson as Keynote

To make the massive show easier to navigate, CPNA Marketing Director, Daniela Ciocan, has grouped specific trends into special areas. Three new trend-directional areas include Discover Green Leaf, which is dedicated to eco-friendly beauty products for the professional, spa and hospitality sector; Discover Pack, an area dedicated to first-time exhibitors with unique packaging and contract manufacturing solutions; and Discover Pro Beauty, a section focused specifically on professional distribution.

more

NOXIDOXI: DETOX, REGENERATE & PROTECT

CEW’s Vice President of Content Andrea Nagel interviews Soumya Tahiri, President and Founder of NOXIDOXI, a new skin care line clinically proven to effectively combat the external factors that harm your skin.

more

EQ: Products Inspired by the Surfing Lifestyle

CEW’s Vice President of Content Andrea Nagel interviews Frank Bywalski, Founder of EQ, a new organic and mineral skin care line, to learn more about the collection and the brand’s plan for distribution.

more

NOXIDOXI: DETOX, REGENERATE & PROTECT

CEW’s Vice President of Content Andrea Nagel interviews Soumya Tahiri, President and Founder of NOXIDOXI, a new skin care line clinically proven to effectively combat the external factors that harm your skin.

more

Cosmoprof North America: The Trends You Missed

Beauty’s biggest trade show, Cosmoprof North America, was busting at the seams with innovation July 23-July 26 at The Mandalay Bay Convention Center in Las Vegas. Innovation, newness and savvy entrepreneurs were found down every aisle and in every special section of the show, looking for U.S. distribution or to expand internationally. Here’s what we saw.

more

Cosmoprof NA: The Programs You Missed

Cosmoprof North America has generated more than 23 million impressions and 400 posts by social media influencers, T.V. personalities, vloggers and bloggers. Here, some of the new and returning programs that took place.

more