Elements Showcases Niche Beauty In Style

Though the show was considerably smaller than in the past, with only 36 vendors, no one seemed to mind. Increased curating might have proved less competition for those showcasing their wares.

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Elements Settles Into New Home

Whether by choice or by circumstance, each year Elements seems to morph into a different version of itself. This year the trade show that focuses on artisanal beauty brands partnered with Capsule, the global fashion and lifestyle trade event specializing in the high-end, contemporary market. Here, some of the trends we saw at the show.

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Mine Your Minerals: Elements 2014

Elements, a showcase for established and emerging artisans in fragrance and skin care, recently produced a show in Manhattan at the Skylight West’s Hudson Yards’ showroom that drew more than 60 vendors to exhibit their wares. The event, which happens twice a year, has become a well-known spot for beauty leaders, with attendees ranging from department store and museum shop buyers, along with design, lifestyle and fashion boutiques owners looking for beauty’s next up and comers.

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Elements: The Trends You Missed

Perfumers, jewelry designers, creators of bath and body products, candle makers and one lone chocolatier were among the 100 hand-picked vendors at Elements, held August 19-20, a highly edited and thoughtfully curated fragrance and design show.

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Elements Flaunts International Flair

At their most recent Manhattan show held earlier this week, Elements Showcase again proved to be a wonderland of niche fragrance brands with international and point-of-difference flair. Taking up two floors at Skylight West’s Hudson Yards’ showroom building January 28 and 29, this winter’s event (Elements is held twice a year, the next NYC show is in the fall) saw a smattering of cosmetic brands, as well as hair companies. Overall, Elements, which premiered in January 2011, attracted about 3,000 visitors and featured 120 brands.

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Skipped Elements Showcase? The Trends You Missed

Elements Showcase has closed the doors on its fall beauty and fragrance trade show. The intimate, curated event, held Aug. 20-21 at Skylight West located at 500 W. 36th Street, attracted 115 exhibitors and 3,000 visitors. Attendees included buyers from independent boutiques, department stores, apothecaries, design shops, hotels, resorts, spas and lifestyle destinations, including Saks Fifth Avenue, Barneys New York, Net-A-Porter, Aedes de Venustas, Harvey Nichols and HSN. The show, founded and operated by Frederick Bouchardy, Jeff Lawson and Ulrich Lang, came to life after Ulrich and Frederick took their idea of creating a fragrance fair to Jeff, an art fair producer, who helped them make it a reality. Apparently there’s a market for an upscale, aspirational fragrance show: exhibitor attendance has more than doubled in under two years. Beautypress.com, which attended the show, provided details on exhibitor trends seen at Elements. Some standouts included….

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