Facebook: How Consumers Use it for Beauty

CEW’s Women & Men in Beauty Series “Maximizing Mobile Moments” brought together some of the most thought-provoking women in digital to New York City’s Harmonie Club on March 28, featuring Erin Hunter, Global Head of CPG Marketing, Facebook; Jennifer Kasper, GVP, Digital Media and Multicultural Marketing, Macy’s Inc.; and Kelly Solomon, Vice President, eCommerce and Multi-Channel, L’Oréal Paris. The three executives talked about everything from solving problems at retail via mobile (Jennifer), creating a digital platform versus a website (Kelly), and how consumers use Facebook for beauty (Erin, above).

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Lean In: Not For Women Only

Facebook Chief Operating Officer, Sheryl Sandberg, offers advice for women in every stage of their careers in her book Lean In.

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