February’s Top 10 Cosmetics, Skin Care and Hair Brands on Social

Notably, Anastasia Beverly Hills led the Top 10 in makeup, thanks to its collaboration with powerhouse influencer Amra Olević; Olay placed in the skin care Top 10 for the first time since November 2017; and, Matrix broke into the Top 10 in hair after sparking
influencer conversation with its annual Matrix Destination conference hosted by singer, Fergie.