TikTok v Reels: The Beauty Industry Weighs In

Beauty News spoke with eight brands about their perspectives on using Reels vs. TikTok; how they approach and interact with these respective platforms, if they believe them to be complimentary, or if they prefer one experience over the other.

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Deskside Diaries – 8.8.18

Here, the brands and executives CEW Beauty Insider chatted with over the past week including a company that relies on AI and genetic testing to improve a user’s general health; an app that measures a brand’s influencer marketing I.Q; and, new retail and brand updates happening with Glow Recipe.

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Instagrammable Beauty

Here are some of the key aesthetic trends that help boost a product’s social media presence.

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