A recent insights report from Jefferies Citing Nielsen data shows that wide-spread social distancing has hit mass beauty sales hard, with the segment seeing a 26 percent drop for the four week period ended April 18.
Jefferies spent two weeks in multiple AsiaPac markets and found core demand for beauty to be robust. Here, the top beauty observations from AsiaPac Markets, including the growing popularity of WeChat and Alibaba, as well as insights into consumer behavior and demand.
Banking firm Jefferies recently hosted a meeting with Tribe Dynamics, which revealed positive sales forecasts for both Estée Lauder and e.l.f. Cosmetics; the continued trend of beauty companies acquiring brands with higher rates of EMV vs. sales; and a shift from paid to earned media.
Cosmetic Executive Women, Inc. (CEW) is a nonprofit, professional organization with more than 10,500+ members globally, both men and women, from over 3,500 companies in the beauty and retail industries.
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