Getting the Dirt on Oil

What used to be one of the biggest skincare “no-no’s” has now become the conduit to impeccable skin. Face oil has become the “it” product to help women achieve the results they haven’t been able to achieve with traditional moisturizers and face creams. But after years of being attributed to clogged pores and breakouts, how did companies such as Rodin, Clarins, Shu Uemura and Josie Moran convince consumers to shed any preconceived notions and actually oil up their faces?