The Trends You Missed at Makeup in New York

Top execs share insights on the trends everyone was talking about at MINY, including the ongoing ascension of indie brands, the need for speed, multi-use products, personalization, environmental packaging and sensorial formulas.

more

Sephora Enters Korean Cosmetics with Memebox Collab

Sephora thinks American consumers are ready to embrace Korean cosmetics, which is why they’re doubling down with a new cosmetics line created in tandem with Memebox, the global K-Beauty platform and brand developer.

more

CEW Live from Cosmoprof NA Day Three: Who; What; Where

On Day 3, the CEW learned about the growth of indie brand, Alchemie Forever, and met with Euromonitor International to talk about global trends. Other highlights include mass and prestige insights, and the right way brands should talk to consumers about aging.

more

From K-Beauty to J-Beauty

Where K-Beauty is known for its playful approach, Japanese beauty is more about low-key luxury, time-tested ingredients, steeped in rituals.

more

Top 10 K-Beauty Brands with Influencers

Tribe Dynamics analyzed the 10 highest EMV-earning K-beauty brands to understand the role influencers have played in K-beauty’s emergence onto the American stage.

more

Innisfree Opens Flagship In New York

Its lavish, two-story boutique in Union Square is a huge milestone in Innisfree’s 17-year history: while present in 11 markets in Asia, including China, none have existed beyond Asia – until now.

more

Best of K-Beauty Award Winners

K-Beauty distributor Soko Glam recently announced the winners of its fourth annual Best of K-Beauty Award. Charlotte Cho, Founder, Soko Glam, highlights some of winners she feels represent product categories and innovations that will be trending in the coming year.

more