M.A.C: Winning with Social Media

Karen Buglisi Weiler, Global Brand President, M.A.C Cosmetics discusses how the brand used a global contest to create authentic online engagement.

more

How M•A•C Became a (Nearly) $2 Billion Dollar Brand

At CEW’s upcoming Beauty Insider Series MAC Cosmetics: The Path to Success event, CEW’s East Coast members will be given the exclusive opportunity to hear from Karen Buglisi Weiler as she shares the key drivers that have contributed to M•A•C’s continuous growth.

more