Attn Indies: Unilever Pres Gives Startup Advice
April 27, 2016
Kees Kruythoff tells new businesses what it will take to get to the next level.
Beauty News Tag: Kees Kruythoff
Separating Mass Beauty From Prestige
April 14, 2016
The acquisitions of Dermalogica, Kate Somerville, Murad and REN has positioned them as a key player in the personal care prestige market. Notably, the prestige division remains separate from the rest of the U.S. portfolio.
How Does Unilever Stay Competitive?
April 14, 2016
Kees Kruythoff, President, Unilever N.A., talks about strategies he follows on the incredibly challenging path to success.
The Growth Story of Personal Care With Unilever
April 14, 2016
Kees Kruythoff, President, North America, Unilever, discusses the evolution of the brand.
Unilever’s 2016 Plans For Growth
March 14, 2016
After its acquisitions of several niche skincare brands, Unilever has become an instant player in the world’s prestige beauty market. Learn what the company has in store for 2016.
