Coty Buys Stake in KKW

Coty Inc. is indeed putting a renewed emphasis on its beauty business as the company on Monday agreed to buy a 20 percent stake in Kim Kardashian West’s make-up brand, KKW, for an estimated $200 million.

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CEW Beauty Scene: Maybelline; KKW Beauty; Sexy Hair

This week’s beauty scene features a bevy of beautiful new color products from Maybelline New York, a curated edit of makeup hues by Kim Kardashian West and a beach-inspired, California-cool collection of texturizing hair products from LA-based Sexy Hair.

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Pop-up Roundup: The Latest Beauty Experiences

This week’s roundup of brand experiences includes news about Kim Kardashian West’s second pop-up for her KKW Beauty line, Barneys New York’s indie initiative, Rimmel London’s bus tour and Brandless’ temporary NYC brick-and-motor store.

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