In this week’s Beauty Scene: LG H&H has announced a deal to acquire New Avon; Brandless expands its clean beauty assortment with 10 new skus; and, Klyie Cosmetics is set to launch a new eyebrow collection, Kybrow, at the end of April.
Kylie Jenner, the youngest sister of the Kardashian/Jenner reality show clan, appears on the August cover of the business magazine, an issue celebrating America’s female billionaires.
In this special report, Kline provides a close look at key drivers of current beauty trends, including gender fluidity, digitalization and “inner beauty.” The report also provides an assessment of the changing competitive playing field due to mergers and acquisitions, and an outlook of the major trends that will influence the future of the industry.
Here are some of the most successful beauty brands benefiting from a data-driven, digital-first business approach.
Preen.Me’s Business Intelligence Team set out to find out what and who are fueling the enormous amount of social
activity around the brand.
Kylie Cosmetics broke into the top 10, bolstered by the launch The Burgundy Palette, and Tarte climed to the top of the rankings, thanks to a new round of its #trippinwithtarte campaign.
Kat Von D re-entered the Top 10, bolstered by its announcement of its forthcoming collaboration with Too Faced, the Better Together Collection, and Kylie Cosmetics is inching closer than ever to the Top 10.
