Beauty Buzz: May’s Top 5 Lipstick Shades
June 13, 2016
YouCam’s beauty app saw hundreds of thousands of lipstick shade try-outs during the month from users.
Beauty News Tag: mobile
Map My Beauty: Mapping Out a Spot For Itself
May 9, 2016
The app is designed to deliver a complete individualized makeup experience spotlighting indie beauty brands that have partnered with the company.
Beauty Buzz: February’s Top 5 Blush Shades
March 15, 2016
The month, which welcomed blustery winter weather as well as New York Fashion Week, saw more than three million users in the U.S. apply blush on the YouCam Makeup app.
ModiFace Unveils New Technology For Personalized Beauty
December 15, 2015
ModiFace, the largest provider of augmented reality technology to beauty brands, is keen on deciphering one of the most difficult personalized beauty recommendation services existing today: foundation matching.
Kline & Co: Going Digital With Beauty Apps
December 1, 2015
In a new report by Kline & Company, Going Digital: Who’s Who in the World of Beauty Apps, 65 beauty apps are analyzed with profiles on the most successful 23, identifying characteristics that make them stand out in the beauty app world.
Kline & Co: Going Digital With Beauty Apps
December 1, 2015
In a new report by Kline & Company, Going Digital: Who’s Who in the World of Beauty Apps, 65 beauty apps are analyzed with profiles on the most successful 23, identifying characteristics that make them stand out in the beauty app world.
Blow Dry App Vive Launches to Public
November 26, 2015
Vive, the hugely successful blowout app that amassed a wait list 14,000 strong when it offered unlimited blowouts for $99 a month, has a new plan.
Perfect Corp’s Alice Chang Is Out To Perfect Mobile Beauty
November 6, 2015
As CEO of Taipei-based Perfect Corp. Alice Chang oversees the company’s various beauty camera apps including YouCam Perfect, YouCam Makeup and the newly-released YouCam Nails. She’s also breaking ground in the consumer beauty mobile experience via a collaboration with Clinique and InStyle magazine.
Mobile Summit Research 2015: Key Data & Insights Revealed from NYC Event
July 30, 2015
How to capitalize on the growth of mobile and evolving multichannel strategies and tactics was the subject of the second-annual 2015 Mobile Research Summit: Data and Insights, hosted by Mobile Marketer in New York City on June 18.
Mobile Summit Research 2015: Key Data & Insights Revealed from NYC Event
July 30, 2015
How to capitalize on the growth of mobile and evolving multichannel strategies and tactics was the subject of the second-annual 2015 Mobile Research Summit: Data and Insights, hosted by Mobile Marketer in New York City on June 18.
Beauty Without Borders: The New Age of Global Beauty
July 23, 2015
Ashley Miles, EVP, Refinery29 writes about technology’s impact on global beauty trends, expanding product discovery and shopping.
Facebook: How Consumers Use it for Beauty
April 15, 2013
CEW’s Women & Men in Beauty Series “Maximizing Mobile Moments” brought together some of the most thought-provoking women in digital to New York City’s Harmonie Club on March 28, featuring Erin Hunter, Global Head of CPG Marketing, Facebook; Jennifer Kasper, GVP, Digital Media and Multicultural Marketing, Macy’s Inc.; and Kelly Solomon, Vice President, eCommerce and Multi-Channel, L’Oréal Paris. The three executives talked about everything from solving problems at retail via mobile (Jennifer), creating a digital platform versus a website (Kelly), and how consumers use Facebook for beauty (Erin, above).
