Kline: Natural Segment Continues to Outpace Overall Beauty

The natural segment in the U.S. surged by 7% compared to a mere 2% rise for the overall beauty market. A few well-positioned natural brands, such as certified classic bar and liquid soap Dr. Bronner’s brand, fruity Juice Beauty, or veggie-based Yes to, also might offer great potential for interested buyers, further fueling category interest.

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DID YOU KNOW?

Everyone covets healthy hair. But many unknowingly buy products formulated with damaging chemicals in order to achieve it. Lavett & Chin, a high-end, NYC-based apothecary hair care company, is aiming to provide a natural alternative to obtaining shiny tresses.

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