How to Sell Successfully on Amazon

The platform accounts for more than one-third of all online beauty product sales, and beauty is the third-fastest growing category on the platform, according to eMarketer.

more

How DERMAdoctor Pivoted During COVID-19

Dr. Audrey Kunin, Founder, DERMAdoctor, discusses shifting to online sales, managing disruption in the brand’s supply chain, and pivoting to make hand sanitizers.

more

Avon’s Full Makeover Is Calling

Many insist Cerberus and Avon must make dramatic and occasionally risky improvements in order to catapult Avon into being a contemporary cosmetics powerhouse and not merely a relic.

more

Estée Lauder Earnings Jump 28%

Sales in the Americas grew 4% led by strong sales in makeup, luxury and hair care brands, new product introductions and expanded distribution.

more

Italy’s Scent Market Hit Hard; Holiday To Be Flat

The market continues to be tough in Italy. According to Italian beauty trade association Unipro, total sales were up by a mere 0.6 percent in value in the first six months of 2012, while the perfumery channel saw a decline of 4.5 percent. Overall the beauty market has been flat, and few predict any improvement for the upcoming holiday season.

more

Italy’s Scent Market Hit Hard; Holiday To Be Flat

The market continues to be tough in Italy. According to Italian beauty trade association Unipro, total sales were up by a mere 0.6 percent in value in the first six months of 2012, while the perfumery channel saw a decline of 4.5 percent. Overall the beauty market has been flat, and few predict any improvement for the upcoming holiday season.

more

Beauty on Sale!!!

Black Friday is all about sales and CEW wants you to have special access to the hottest gift-giving item in beauty—at an amazing price. For a limited time only, CEW has partnered with Beauty Bar to offer beauty’s best in one box: a curated collection of 11 winners and finalists from this year’s CEW Insiders’ Choice Beauty Awards.

more

For Safety and Community, Brick and Mortars Trump Internet Retailers

While social media and the Internet inarguably kept the world up to date on Hurricane Sandy’s effects, in the face of disaster retailers are showing they’re serving as the heart of their communities. Hurricane Sandy caused mass stores to lose millions of dollars in Halloween sales, as many kept their doors closed for as long as a week due to power outages, lack of running water and overall destruction. It’s estimated some 10 percent of chain stores were directly in Sandy’s path.

more

Beauty Stores Shutter Doors: Hurricane Sandy

Many NYC retailers closed their doors early Sunday and remained shuttered on into Tuesday as Hurricane Sandy made its way further inland along the Northeastern coastline. The city’s best-known beauty retailers and specialty pop-up shops were forced to close, and will likely miss out on the sales surge traditionally generated by Halloween, especially at beauty counters.

more