Tara Simon, Ulta Beauty, discusses the retailer’s new branding that fully rolls out in Q4. Danyelle Boilard-Paul of Groupe Clarins talks pop-up success; Lynn Emmolo of Rodan + Fields and Vasiliki Petrou of Unilever Prestige talk Holiday launches; Tiffany Masterson of Drunk Elephant shares what’s more important than product.
Because consumers have so many choices, they want to align themselves with brands that match their personal values, explains Molly Landman , Global Brand Director, Love Beauty & Planet and ApotheCARE Essentials, Unilever.
The three-month long retail pop-up experience offers consumers the ability to shop, test and purchase products from the St. Ives skin care brand. This year, the experience has been extended online to give consumers nationwide the opportunity to order products featured in the store.
Beauty accelerators are moving innovation into the fast lane, enabling startups to do more, faster, to help bring their products and services to market, and scale their businesses, at unprecedented speed.
Cosmetic Executive Women, Inc. (CEW) is a nonprofit, professional organization with more than 10,500+ members globally, both men and women, from over 3,500 companies in the beauty and retail industries.
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