Shane Wolf , Global Manager for Redken, Pureology and Mizani, L’Oréal, discusses the internal creative process at L’Oréal, how long it took to take Seed Phytonutrients from ideation to launch, and future goals for the brand.
Molly Landman, Global Brand Director, Love Beauty & Planet and ApotheCARE Essentials, Unilever, discuses how the need for its smaller, transparent brands was identified, as well as the development process, timeline and her biggest learning bringing the brands to market.
Mike George, CEO, Qurate Retail Group, discusses how the company’s various businesses, including HSN and QVC, adapts to the various digital platforms being embraced by customers. He also shares growth opportunities, and how the various businesses work together to build the overall beauty portfolio.
Jordan Rost, VP of Consumer Insights, Nielsen discusses the major trends that emerged in 2017 including natural products, inclusivity and connected beauty. He also discusses the changing brand landscape and offers advice on how brands can capitalize on microtrends to have success in 2018.
Nata Dvir, General Business Manager, Beauty & Fragrance, Macy’s Inc.; Cassandra Grey, Founder and CEO, VIOLET GREY; and, Rachel Shechtman, Founder & CEO, STORY discuses news ways to change and amply the department store experience.
Cosmetic Executive Women, Inc. (CEW) is a nonprofit, professional organization with more than 10,500+ members globally, both men and women, from over 3,500 companies in the beauty and retail industries.
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