YouCam Makeup: 2020 Global Color Trend Report

In this special report, YouCam Makeup analyzed data and developed a lip color trend forecast for the upcoming year that will allow cosmetics brands to best tailor their marketing strategy.

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CEW Beauty News Explores CES 2020 Tech Trends

Dozens of lifestyle tech trends are already emerging at CES, including devices that facilitate virtual medical diagnoses; the first scientifically-proven scent created to improve sleep; next generation AI-driven skin analysis tools; and dozens of in-home based fitness systems.

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Macy’s Revamps In-Store Beauty

Macy’s is changing the way customers experience beauty in-store and online by creating a more flexible environment for product discovery, including a YouCam magic mirror that enables virtual try on.

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Estée Lauder Debuts Reality Training Program

In a move that upends the way beauty advisors receive education, Estée Lauder partnered with YouCam Makeup on a new mobile augmented reality training program for more than 600 Lauder brand employees around the world.

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