Wednesday, June 13, 2018
The Move Towards Naturals WC
A growing cohort of beauty consumers is demanding cleaner, safer, more “natural” products and ingredients. Learn from the experts what’s driving this phenomenon and how it impacts your brand/retail offerings.
Speakers
Conor Begley Conor Begley
Co-founder and President,
Tribe Dynamics
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Conor and Jon Namnath co-founded Tribe Dynamics in April 2012, after Conor discovered the power and potential of influencer marketing while working in Australia. With extensive experience in search marketing, reputation management and CRM systems, Conor and Jon decided that influencer marketers needed their own analytical systems and enterprise-class technology. What began as an intuitive theory shared by two long-time friends, the Silicon Valley based startup has become a leading authority in technical marketing and social analytics within the beauty, fashion, and lifestyle industries. Under Conor’s direction, Tribe has developed close relationships with some of the beauty industry’s top brands, organizations and publications, including WWD/Beauty Inc., CEW, and NPD, who feature the company’s analytics and expertise on an ongoing basis.
Karen Behnke Karen Behnke
Founder,
Juice Beauty
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Karen Behnke has enjoyed a long and successful entrepreneurial career in the Healthy Lifestyles sector of business. Her consistent goal is to marry her passion for helping people enjoy wellness lifestyles with her skill at building financially successful businesses that are mission driven. Juice Beauty is leading the way in the organic eco-chic beauty products sector. It all started when Karen developed a keen interest in personal care products with her first pregnancy at the age of 40. She was astounded to learn that, although the skin can absorb up to 60% of what is placed on it, there were very few available healthy personal care products that worked well. Karen subsequently bought the name “Juice Beauty”, launched the company in 2005, and has been on a mission to radically transform the beauty industry. Prior to Juice Beauty, Karen led the Healthy Lifestyles investment strategy for two private equity firms, was on the Board of Directors and an Operating Executive of 24 Hour Fitness during a seven-year growth period from $75 mm to $1 billion in revenue. In the early 1980’s through the 90’s, Prior to 24 Hour, Karen was one of the pioneers in the wellness industry starting one of the first corporate wellness companies in the country. Execu-Fit Health Programs, subsequently named PacifiCare Wellness Company, delivered worksite medical fitness screenings, health risk appraisals, and wellness programs, to major corporations. The company grew to provide services to over 2 million members in the West. Karen sold the Company to PacifiCare Health Systems/United Healthcare in the 90’s and became the parent company’s second female executive during a five-year growth phase from $1 to $5 billion. Karen completed Harvard/MIT’s multi-year Executive Business “Giants” program; graduated from Western Michigan University, and has received many awards throughout her career including Marin County Woman Entrepreneur of the Year; “Top Eco-Leader” named by Glamour Magazine; San Francisco Woman Entrepreneur of the Year; the San Francisco Examiner’s Top 39 Movers and Shakers; and the WMU Distinguished Alumni Award. She lives in the San Francisco Bay Area with her husband, Cardiologist Howard Luria, and their very active (in college) son and daughter (and Labradoodle). For relaxation and fun, Karen and Howard participate in several triathlons annually. Healthy and organic living is also part of her home life, where she and her family enjoy organic food, organic bedding, clothing and towels. Living in Sunny Marin County, California, the family home and all three electric cars are powered by plugging into solar power panels. The whole family recycles, uses metal refillable water bottles eliminating plastics as much as possible. The family home also has solar powered energy efficient radiant heating and recycled wine cork flooring. Karen tries to drive change everywhere she goes including helping to spearhead the organic food and healthier cleaning supplies movement at local schools. At Juice Beauty’s headquarters, all materials are re-used and recycled including recycled wood for the tables, insulating the walls with shredded blue jeans, painting with no-voc paint, and more. Additionally, Juice Beauty recently announced the launch of their Sonoma County Organic farm.
Ingrid Jackel Ingrid Jackel
CEO,
Yes To, Inc.
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Ingrid Jackel is the CEO of Yes To, a leader in natural beauty products. With over 20 years of experience in the beauty industry she has been leading the acclaimed natural, stylish and fun brand distributed in over 35,000 doors worldwide, since August 2015. Founded in 2006 Yes To, Inc. is a California-based global leader in natural skin and hair care, with affordable products made with unique blends of fruits, vegetables, botanical extracts and other natural ingredients. Yes To’s award-winning formulations are at least 95% natural, have proven results, and are free of parabens, and SLS. Yes To offers unique problem/solution collections that address a range of skin and hair care needs including products for face, body, hair and lip. Ms. Jackel joined Yes To from Physicians Formula where she held a variety of positions including Chief Executive Officer and Chairwoman while the company was publically traded on NASDAQ, and President. Under her leadership, Physicians Formula established itself as one of the top 10 fastest growing cosmetics companies in the Food/Drug/Mass channel. Ingrid Jackel was the visionary and driving force for Physicians Formula’s success and is responsible for the re-invention of the 78-year old hypoallergenic cosmetics brand. Through the introduction of innovative, problem/solution, high quality products that bring “class to mass,” Physicians Formula had grown to be the fifth largest masstige cosmetics brand in the U.S. Food, Drug and Mass and #1 in key market segments, including Face Powders and Bronzers. Further Ms. Jackel has been responsible for bringing category changing innovation to the cosmetic market, and more recently to the natural HBC market creating and launching first-to-market concepts across multiple categories. Ms. Jackel has earned numerous accolades from the cosmetic industry, including “Most Innovative Mass Marketer of the Year” in 2003, “Marketer of the Year” in 2014 and most recently listed as one of WWD Beauty Inc’s 2015 “Beauty’s 50 Most Powerful Women”. She currently serves on the Board of Directors of PCPC – the Personal Care Products Council. Ingrid began her career in the beauty industry in the early 1990’s at Pierre Fabre, France’s second largest pharmaceutical and dermo-cosmetic laboratory, working on the U.S. adaptation of some of the company’s skincare and body care brands such as Avène, Elancyl and Aderma. Ms. Jackel received a bachelor degree in business administration and a MBA, with honors, from one of France’s top business schools (Audencia, Nantes, France). After relocating to the United States, Jackel continued her studies, earning an M.B.A. with honors from Bowling Green State University. Ms. Jackel currently resides in Pasadena, California. She was born and raised in the south of France and is extremely proud to be among the 3 generations of women alive today in her family. She is a single mother of one son, loves taking ballet classes and performing on stage.
Beth Santos Beth Santos
Vice President of Merchandising,
Dermstore
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Beth Santos is VP of Merchandising at Dermstore, one of the largest and fastest growing online destinations for professional skincare. As a merchant for 15+ years in apparel and a longtime student of the beauty industry, Beth has found the perfect intersection of her passions at Dermstore: drive business through sharp analysis of the category, while bringing high quality products and brands to consumers. Starting her career at Gap, and after working to grow Levi’s/Dockers from a regionally managed brand into a global business managed through one hub, Beth turned her skills to Target Corporation, bringing disruptive tactics grounded in classic merchandising; translating trends into viable product offerings. Beth was able to lead teams to large growth in categories across the organization. While developing and launching one of Target’s newest owned brands, JoyLab, Beth was particularly intrigued by how trends are increasingly becoming impacted by the intersection of style and wellness and made the decision to marry her love of the beauty category with her passion for developing strategy and growing businesses. Beth is excited to be back in California with her husband Jason, her 4 year old son Jack, and her lovable bulldog Stanley.

Moderated by Marcy Medina, West Coast Bureau Chief, WWD

DRESS CODE
Dress code is business attire. No jeans or sneakers are permitted at the Jonathan Club. Click here for dress code details and directions. The Third Floor club attire applies to this event.

PARKING LOT ADDRESS:
611 W. 6th Street, Downtown LA, CA 90017
Daily Incremental of 12 minutes: $3.50
Daily Max: $35.00
Evening Rate: In after 6PM and Out by 2AM - $12.00

METRO:
From Santa Monica to Downtown LA - Metro Blue Line
$1.75/one way
www.metro.net

Location Jonathan Club - Downtown LA
545 S. Figueroa Street
Los Angeles CA, 90071
Schedule

6:00-7:00pm - Networking/Cocktails

7:00-8:00pm -
Program

Ticket Rates
  • 2018 West Coast 2 - Member Tkt
    $85.00
  • 2018 West Coast 2 - Non-Member Tkt
    $100.00
To purchase a ticket on behalf of someone, select Buy Multiple Tickets

Get Involved
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