The (New) F-Word
January 29, 2016
I think women are no longer rejecting being a feminist. And why
shouldn’t they? Beyoncé declared herself a Feminist. Amy Poehler’s Smart Girls
#AskedHerMore says it all. Even Armani designed a collection that encourages women to embrace
their natural style. It’s beautiful.
One of the most creative women in advertising—and a CEW board
member—Madonna Badger, has created a new campaign, #WomenNotObjects. The effort challenges how women are objectified
in ads. Madonna has announced that her creative firm, Badger & Winters,
will never objectify a woman again in any of the advertising, content and posts
her company creates. I give her credit for taking this stand. It’s gutsy.
You have to look at the video Badger &
Winters created to get the campaign off the ground. In less than three weeks
it’s already received more than 1 million views. You can see it
January 28, 2016
What goes around comes around, like herbs,
holistic health, wellness. Even Ayurvedic. Is it part of the rejection of established brands? The antidote to
technology? Who knows!
What made me think about
this was a recent post in The Cassandra Report on how wellness alternatives are
helping balance our digital and physical lives. Plant-based solutions, tea,
holistic healing and herbal healing are all gaining in popularity. Click here
to see the solutions.
CEW Board Reconfigured
January 26, 2016
Elana Drell Szyfer, CEO of Laura Geller Beauty
Jamie Kern Lima, Co-Founder, IT Cosmetics
Ashley Miles, EVP, National Sales & Brand Partnerships, Refinery29
Claire Hobson, EVP, Global Business Director, The Future Laboratory
Janet Gurwitch, Operating Partner, Castanea Partners
Vennette Ho, Managing Director, Financo
Debora Coffey, VP of Public Relations, Avon
Evelyn Webster, EVP, Time, Inc.
Artemis Patrick, SVP Merchandising, Sephora
Kathy O’Brien, VP, Skin and Marketing Services, NA, Unilever
Karen Buglisi Weiler, Global Brand President, M.A.C Cosmetics
JuE Wong, President, Elizabeth Arden
CEW‘s board composition has always reflected the composition of the
industry. This year we elected executives from new players, along with new
representatives from our long-standing majors.
• Elana Drell-Szyfer, CEO, Laura Geller Beauty
• Jamie Kern Lima, Co-Founder, IT Cosmetics
• Muge Erdirik Dogan, GM & Director, Beauty & Grooming, Amazon
• Ashley Miles, EVP, National Sales & Brand Partnerships, Refinery29
• Claire Hobson, EVP, Global Business Director, The Future Laboratory
• Janet Gurwitch, Operating Partner, Castanea Partners
• Vennette Ho, Managing Director, Financo
• Debora Coffey, VP of Public Relations,
• Alexandra Keith, President, Global
Skin & Personal Care, P&G
• Kathy O’Brien, VP, Skin and Marketing
Services, NA, Unilever
• Artemis Patrick, SVP Merchandising,
• Evelyn Webster, EVP, Time, Inc.
• Karen Buglisi Weiler, Global Brand
President, M.A.C Cosmetics
• JuE Wong, President, Elizabeth Arden
CEW: It Makes You Smart
January 25, 2016
If you missed our recent Beauty Insider Series event you really missed a lot of actionable information.
The kind of info you can use in reports, presentations. Not to rub salt in the
wound, event speaker Maxwell Luthy of TrendWatching
has agreed to share his trend report only
with event attendees. Take a look at a commercial he spotted that was
created by Unilever’s Axe brand. I really like it—it’s smart, modern and worth watching.
Those attending our upcoming The NPD Group’s 2015 Year in Review
Feb 3 will receive a take home report by NPD. The only other way you get to see
this info is if your company is a subscriber. And even if they are, you still
might never get to see it. The bottom line? The information you get at this and
other CEW events just makes you look smarter.
CEW Private Dinner
January 22, 2016
Maxwell Luthy, Director of Trends & Insights, trendwatching.com; Elana Drell Szyfer, CEO of Laura Geller Beauty; and Kelly McPhilliamy, Managing Director, Consumer & Retail Investment Banking, Wells Fargo. (Photos by JF Production)
The set table for CEW’s post-event, invitation-only dinner on January 19.
e.l.f. Cosmetics' John Bailey; Glanasaol's Alan Ennis; HCP Packaging USA's Damien Dossin; and, e.l.f. Cosmetics' Tarang Amin. (Photos by JF Production)
Tim O’Connor, Shape Magazine. (Photos by JF Production)
Melissa Montfort, Givaudan. (Photos by JF Production)
Paolo Marchesi, Chromavis. (Photos by JF Production)
ever attended one of CEW’s post-event, invitation-only dinners you’d know what
I mean when I say it takes networking to a whole new level. Who goes? Sponsors,
speakers, special guests. What goes on? Lots of connections. Our most recent
dinner on January 19 following the Beauty Insider Series event on
post-consumerism trends was the perfect mix of executives from magazines, manufacturers,
suppliers and finance.
of the evening? Lots of interest in Glansaol, a new global personal care and
beauty company by Alan Ennis, the former President and Chief Executive Officer
of Revlon. The
legendary Jane Iredale charmed everyone, including the equally charming Tim O’Connor
from Shape Magazine. Kelly McPhilliamy of Wells Fargo (the beauty banker) showed
interest in the pop-up Peel Bar retail concept from BeautyRx by Dr. Neal
Schultz, which are opening in Saks nationwide.