Arnaud Plas

Co-Founder + CEO


Arnaud Plas is the Co-Founder and CEO of Prose, the direct-to-consumer beauty brand
delivering custom hair care products that are made-to-order and address the specific
needs and goals of each individual’s hair and scalp. In this capacity, Plas is responsible
for overseeing operations and driving growth in all facets of the business.
Prior to his role as Co-Founder and CEO, Plas served as Vice President of Digital &
E-commerce Strategy at L’Oreal, where he was responsible for leading the L’Oreal USA
Digital Basecamp; an initiative created to accelerate the digital transformation of L’Oreal
USA. Before his time as Vice President, he held the title of Skincare Group Manager,
responsible for overseeing L’Oreal Paris skincare brands in France. Prior to joining
L’Oreal, Plas spent his early career at Henkel, a worldwide company focused on leading
innovations and technologies for consumer brands.
Plas graduated with a Master’s degree from Neoma Business School in Paris, France.
He currently lives in Williamsburg, Brooklyn with his wife, Virginie, and two daughters.