Vasiliki Petrou

Vasiliki Petrou

Global EVP Prestige


Vasiliki Petrou is Executive Vice President and Group CEO of Unilever Prestige, the premium division of Unilever Personal Care and home to eight differentiated brands across luxury skincare and hair care, including Dermalogica , Murad , REN , Kate Somerville , Living Proof and Hourglass Cosmetics.

With more than 20 years in the industry, Vasiliki champions and is passionate about authentic, innovative and purpose-driven brands that drive social change and offer truly progressive products.

Fluent in four languages, Vasiliki holds an MBA from Columbia Business School in NYC and a Master’s degree in English and Communications from University of Texas at Austin. Vasiliki is a Fulbright Scholar, recipient of the Kellogg Foundation Fellowship recognising female leaders, and current Chairwoman of CEW UK, the leading beauty industry association.

Vasiliki lives London with her husband and two children, Yannis and Eva.