Ali is the Brand President of L’Oreal Paris USA, responsible for the strategy, development and growth of the world’s biggest beauty brand in the US market. Prior to her appointment in October of 2019, Ali served as SVP, Strategy & Business Development, supporting the President and Managing Committee of the Consumer Product Division. She was responsible for identifying new business opportunities including acquisitions, and played a strategic role as the SMART PMO for CPD.
Ali joined L’Oreal in 2001 and grew from Assistant Marketing Manager to Assistant Vice President, Marketing within the L’Oreal Paris Division working on the haircolor brands and then on the Anti-Aging skincare brands. In 2008, Ali joined the Maybelline marketing team overseeing the Eye category and was promoted to Vice President, Maybelline Marketing in March 2010. From 2010 to 2013, Ali led the Maybelline US Marketing team to reclaim the position as the #1 cosmetics brand in the United States surpassing $1B in retail sales. In 2013, Ali transitioned to Garnier as the SVP, Marketing and led the total Garnier brand until 2017 with highlights including the launch of Whole Blends and the Micellar Cleansing Water.
Ali Goldstein graduated from Cornell University with a BS in Policy Analysis and received an MBA from Harvard Business School. Prior to business school, Ali worked as a Management Consultant for Mitchell Madison Group. She is currently a member of The Cosmetic Executive Women Association and The President’s Council of Cornell Women.
She is the mother of two children, a son and a daughter, and the wife of Kenneth Goldstein, MD. She resides in Cos Cob, CT.