Lip Treatment

Softlips

Cube 5-in-1 Lip Care

The Mentholatum Company
2015 Finalist

Lip perfecting technology—fortified with shea butter, antioxidants and SPF—makes lips feel soft, smooth, hydrated and protected.

Designed to fit perfectly in a clutch, yet not get lost in a bag, the Cube addresses women’s needs in both formula and packaging.

Launched at mass retailers March 2014.

Advanced 5-in-1 formula hydrates, replenishes, smooths, adds shine and protects with SPF 15.