Beauty News

Call it a hairvolution. Thanks to the pandemic and a new self-care paradigm, today’s hair care consumer has revamped her routine, and reexamined her overall care needs. Key for the modern shopper is ease of use — in the form of streamlined products that help stretch out hair washes and deliver long-term, health-boosting benefits. As consumer needs evolve, P & G looks to hair care as the next frontier for success. 

In a series of conversations with top women beauty leaders about the passion points within their jobs, executive leader Ilaria Resta, President, Global Perfumery, Firmenich, discusses how she is fueled by transforming businesses. 

Sure, prestige hair care has garnered much attention in the first half of 2022, and with good cause as the category is expected to average 15 percent growth in the U.S. over the next two years, according to The NPD Group. But Australian brand Monday is lighting up U.S. mass hair care with its luxury positioning and monochromatic packaging.

Supergoop! lands new partner investors to grow their mission. On Tuesday the beauty brand—which puts SPF front and center in all of its formulations—announced several celebrities and well-known business executives as partners, including actor Hugh Jackman, designer and business personality Jenna Lyons, and professional golfer Michelle Wie.

The founder and CEO of what was once one of the most beloved beauty brands, Glossier, has stepped down from the post. Emily Weiss will be replaced by the brand’s former Chief Commercial Officer Kyle Leahy.

The Estée Lauder Companies promotes Gibu Thomas to the role of Executive Vice President of ELC Online, effective April 1. ELC Online is a top beauty company on Tmall, the world’s largest online luxury mall, and is a critical component of Estée Lauder Companies’ strategy to win share with the Asia/Pacific consumer.

Haus Labs by Lady Gaga recently announced its entry into Sephora and its new, clean formulas (they’re still cruelty-free and vegan), while also getting a sustainable packaging makeover.

In a series of conversations with top women beauty leaders about the passion points within their jobs, executive leader Marcela Melero, Vice president, Global Dove Skin Cleansing, Unilever, discusses how she looks towards travel to inspire her global role in the world of marketing. 

CEW Beauty News presents a selection of AAPI-owned beauty brands making moves in the world of beauty as they give back to their communities.

Every month various beauty industry analysts from The NPD Group write about the latest trends being seen in beauty, based on the firm’s market information and insights. Through a partnership, Beauty News will publish NPD’s blog the day it’s posted to keep you in the know. May’s post is by NPD’s Jen Famiano and focuses on which category consumers are most interested in today, and how the percentage of units sold on promotion can act as a future indicator of health across the beauty industry.

Beginning May 19, brands sold at Ulta Beauty will be able to connect with their communities of beauty enthusiasts via a new retail media network created by the retailer. The network, called UB Media, will offer brands addressable advertising that leverages their Ultamate Rewards Members, allowing brand partners to personalize consumer engagement, drive growth, and fuel measurable returns.

In a digital age where brands fight to not fall into the trap of misinformation, Ekta Yadav took her extensive medical and research background—along with her passion for skin care—to become one of the leading authorities on facial care. There are lots of beauty podcasts out there, yet Skincare Anarchy is being dubbed as one to watch by many authorities in the beauty space. Here’s why.

UOMA Beauty has named Fred Collins as Chief Operating Officer. The brand has also relaunched their popular foundation line.

Bee Shapiro, founder of niche NY-based fragrance house Ellis Brooklyn, talks to Beauty News about post-COVID fragrance gains.

Luna Nectar, the Vancouver-based vegan and clean-beauty brand, unveiled its new sustainable packaging and revamped formulations.

CEW caught up with BYROE skin care founder Amy Roe to discuss how she grew her salad-inspired collection among a sea of brands.

Beauty Industry Group [BIG], a portfolio of L Catterton, has acquired luxe hair extensions brand Bellami Hair.

Spate’s recent Hair Care Trends Report uncovers consumer category and product search trends, from shampoo to scalp treatments.

Tonight’s live broadcasts will mark Beauty with Benefits’ 10-year anniversary that has raised more than $14.5 million to-date.

Global sunless tanning brand Vita Liberata has streamlined their offering, bringing a unified and cohesive look to products.

Ilia Beauty’s Chief Executive Officer Sasha Plavsic elaborates on Ilia’s content edge and why relatability is the core asset of the brand.

Macy’s Nata Dvir talks about inspiring customers and watching customers get excited by products that showcase their style.

Consumer-focused private investment firm Bansk Group has announced the acquisition of a majority stake in hair care brands amika and Eva NYC.

MAC Cosmetics is one of the first in beauty to play in the metaverse. It’s recent initiative is a unique art-meets-makeup play.

JLo Beauty and The Beauty Health Company have teamed up to launch a new service, the HydraFacial x JLo Beauty Booster.

L’Oréal has appointed three executives to heighten their extensive portfolio of brands, both professional and consumer focused, and each brand’s tech ambition.

Spring 2022 beauty product launches focus on welcoming in spring by bringing out one’s natural glow and providing much needed SPF.

Explore top skin care trends across both France and the U.S. to know which trends are region specific and which cross markets.

Parfums Christian Dior’s Sarah Curtis Henry discusses how developing a play-to-win strategy serves as her greatest inspiration.

Olaplex has launched an AI-generated virtual team member to engage with their community on the brand’s website and social media platforms.

Artist and entrepreneur Alicia Keys is entering the world of color cosmetics with the Keys Soulcare Make You collection.

Bubble Founder and CEO Shai Eisenman shared leveraging Gen Z’s preference for in-store shopping, and why consumer feedback is king. 

According to salon owner Nunzio Saviano, salon client trends are more relaxed as they seek low-maintenance color and cuts.

This year’s NYSCC INDIE 360° pavilion presented a curated assortment of indie beauty brands. Here, five innovative beauty brand stand outs.

Consumers are talking about beauty and the metaverse on social media. What are they saying? Social Standards tells us what’s trending.

Trendalytics has released its 2023 Beauty Forecast, identifying four distinct trends with supporting data to characterize them.

At the heart of CEW’s mission is to provide a platform for female beauty executives and use it to amplify excellence in the industry. CEW’s Women’s Leadership Awards [WLA] does…

Snap showed several innovations that look to benefit beauty creators, consumers, brands, and retailers during its 2022 Annual Partners Summit.

The new Lipstick Index may actually be indicated by sales of fragrance as consumers turn toward treating themselves with scent.

L’Oréal USA executive Nathalie Gerschtein discusses how her passion for learning new things keeps her career challenging and fresh.

The Wella Company has announced it will acquire Briogeo, one of the largest independent Black-owned brands in the United States.

Makeup artist Sir John has been appointed CTZN Cosmetics’ Chief Creative Officer and has acquired an equity stake in the cosmetics brand.

On Wednesday, May 4th, CEW’s Retail Conference 2022 kicks off covering the retail and brand trends influencing today’s beauty consumer.

Trendalytics April 2022 Beauty Trend Report identifies several beauty trends, including “effortless French girl beauty.”

Consumers have spoken: They want to find luxury sexual wellness products in the same channels where they purchase their favorite skincare, fragrances, and go-to lipsticks. Prestige beauty department stores are…

CreatorIQ March 2022 Beauty & Fashion Report with Dior Beauty, Chanel Beauty, and r.e.m beauty showing stellar results.

RoC Derm Correxion ventures into the procedure-alternative arena, targeting consumers who can’t afford in-office procedures.

P&G Beauty executive Alexis Schrimpf discusses how design first became a passion of hers, and how she applies it in all of her work.

L’Oreal’s Nathalie Gerschtein is here to celebrate beauty’s big return as she reports that mass makeup sales are up — even compared to 2019.

Clean beauty brand Ethique, best known for its skin and body bars, is entering the cosmetics category with Ethique compostable lipsticks.

P&G Beauty has developed personalized beauty boosters under the Olay and Pantene brands available exclusively at Walmart.

YSL Beauté’s sustainability initiative, Re:wild Our Earth, aims to protect/restore biodiversity and promote ecological restoration.

Spate’s Body Care Report gives insights into which ingredients consumers are using below the neck, and which areas are ripe for innovation.

Estée Lauder executive Susan Akkad says that leading with compassion and empathy, as well as innovating in an inclusive beauty arena, is what inspires her in her work.

Rising indie beauty star Monika Blunder launched her clean eponymous makeup line in 2020. Today it’s landing in Nordstrom.

Charlotte Tilbury Beauty has launched its fourth virtual makeup store in the metaverse with the latest iteration sporting enhanced UX.

Olaplex CEO and serial TikToker, JuE Wong, shares the brand’s secret to success and how to create campaigns that prioritize the consumer.

As sun care continues to shift from a beach day purchase to an everyday investment, revolutionary sun care brand, Supergoop!, is poised to continue leading the category. With innovative SPF-first…

Perfect Corp.’s 2022 Global Beauty Trend Report spotlights the biggest hair color trends and consumer behaviors from around the world. 

The best of spring 2022 beauty is now available, with items ranging from sustainably-minded to moisture-packed to summer-ready must haves.

As the CEO and co-founder of  Gen See, Danya Klein leverages two decades of beauty marketing and branding expertise to elevate the DTC beauty brand she launched globally earlier this…

In Spate’s latest report, Retail Hair Trends, Spate identifies which retailers are doing hair care right.

As the co-founder and CEO of JLo Beauty & Lifestyle Companies, Lisa Sequino will address her many observations in an evolving industry.

This week’s opening of Salon Yoshiko at Bergdorf Goodman marks the return of Manhattan’s ultimate luxe salon.

Tula CEO Savannah Sachs chats brand growth, beauty trends, and how the company is faring post-P&G acquisition.

In a 5 Minutes Q&A, Love Wellness founder Lauren Bosworth talks about taking the embarrassment out of shopping for personal care products.

The 2022 CEW Ambassadors for Beauty Creators Awards have been revealed. See who’s supporting product innovation + the teams behind them.

Luxe fragrance brand Amouage is looking to drive growth in the U.S. by identifying and adding key points of distribution.

Mara Beauty CEO Allison McNamara uses algae as a core ingredient in all of her brand’s products. It’s also how Allison plans to position the brand for longevity.

Olaplex CEO JuE Wong talks about the brand’s platform strategy for its award-winning bond-building hair care products.

In a bid to build its Millennial and Gen Z reach, L’Occitane acquires Australian skin care brand Grown Alchemist.

As the sole beauty participant in Decentraland’s Metaverse Fashion Week, Este Lauder creates an NFT to glow-up avatars.

Beekman 1802 x Bridgerton partner for a beauty drop aligning with the debut of the hit show’s second season.

Kline has uncovered the most impactful beauty trends redefining 2022, and they’re not what you think.

NPD is forecasting a hair sales care surge of 15 percent over the next two years, driven by elevated demand.

An upcoming clean indie beauty pop-up, Conscious Beauty Collective, was driven by brands without a ton of resources.

Trendalytics has released the top March 2022 beauty search trends, revealing the biggest shifts in consumer searches for the month.

Nudestix has tapped Robert Beredo as Global Chief Digital Officer, a new role for the firm specializing in minimalist, multi-tasking clean makeup and skin care.

After a two-year absence, Natural Products Expo West returns with many exhibitors celebrating the chance to network and pitch newness.

Tribe Dynamics’ Top 10 Report lists the brands that are leading in social media and the influencer campaigns that got them there.

As consumers research products and routines, the ingredients they’re seeking evolve. Spate’s Top Rising Ingredients Report reveals what they’re searching for.

Andrew Stanleick, BeautyHealth’s new CEO, looks to grow its flagship brand, HydraFacial, beef up its portfolio, and build its international presence.

The award winning styling tool Dyson Airwrap is getting a makeover.

Uoma Beauty founder and CEO Sharon Chuter has been named CEW’s inaugural Catalyst for Change Award Honoree. for her trailblazing initiatives to institute change in corporate beauty firms.

Tula Skincare is making its debut at Sephora, a natural move for the brand after Sephora said customers were requesting it.

Food coach and founder of Wake Up and Read the Labels, Jen Smiley, believes in the healing power of real food for nourishing the body and feeding the skin.

Saie Beauty has expanded within Sephora with new eco-conscious displays.

Spate’s March 2022 Beauty Tracker spotlights which upcoming skin care, hair, and makeup products are driving search volume changes over the past 12 months.

Target has launched Target Zero, a new initiative that looks to respond to growing shopper interest in products that help reduce waste.

Arches & Halos, the easy-to-use, affordable brow grooming brand, has a trio of new items launching in time for spring.

SkinCeuticals has opened two flagships in NYC and Miami.

Dr. Howard Sobel has received a patent for SD-100 concentrate – a proprietary technology used in Sobel SkinRx.

Walmart has partnered with Space NK to offer prestige beauty brands online and in nearly 250 Walmart stores this summer.

The NPD Group’s March blog post focuses on skin care’s new minimalistic turn and the rise of skinimalism.

Perfect Corp. is set to merge with Provident Acquisition Corp., a publicly traded SPAC. The new ticker symbol will be PERF.

Musical artist Gwen Stefani has launched a makeup line that reflects her iconic beauty look: matte red lips, cat eyes, and bold brows.

Technology-driven beauty tools have emerged over the past few years as one of the fastest-growing segments in the beauty category.

Fragrance emerged as the star category in prestige
beauty in 2021 with sales jumping double-digits and prices up 15%.

Beekman 1802 is poised to take its goat milk skin care business to the next level with the appointment of Jill Scalamandre as Chief Executive Officer.

L’Oréal’s Erica Culpepper talks Dark & Lovely’s 50th Anniversary, what it means to celebrate and champion Black beauty, and how to redefine inclusive beauty.

Ami Cole makeup is all about enhancing—rather than transforming—melanin-rich skin.

Beauty’s Black micro-influencers who are impacting the lives of beauty lovers across the U.S.

Mielle Organics, one of the fastest-growing Black-owned hair care brands in the U.S., is destined for ambitious domestic and global expansion.

Sally Beauty has created a robust platform to connect the Black community by providing best-in-class resources for textured hair.

MAC has introduced its big 2022 innovation: a stackable mascara that’s customizable on any lash type.

Beauty for All has received a $96M investment from TPG Growth to fuel its technology platform and enter new regions.

CEW Beauty News presents a selection of Black-owned subscription boxes delivering curated beauty products across multiple categories.

Ivy Beauty has donated $30,000 to Know Your Rights Camp to elevate the next generation of change leaders.

BIPOC-owned fragrance brands are bringing diversity to the category with unique stories, embracing an underserved community.

CEW has announced 2022’s Achiever Award Honorees, a reflection of the best and brightest in beauty, and CEW’s commitment to diversity and inclusion.

SweetSpot Labs promotes Julia Chamberlain to CEO.

Gen Z Hair care brand Next of Us has created a fund to help supplement unpaid interns.

Humidifier brand Canopy enters Sephora.com; Drybar founder Ali Webb named President of the brand.

Curlsmith partners with Project Beauty Share to donate hair care products to help end hygiene poverty.

Sustainable BIPOC-led beauty brand, Common Heir, has raised $2.5M to fuel growth.

Brands are looking to win on TikTok and are struggling to find the best advice. Here, how to crack social media’s discovery platform.

PCA Skin is planning space experiments to fuel skin care R&D.

Black beauty influencers have major clout on social media. CEW Beauty News spotlights the 10 top Black influencers to follow.

Yelp has listed the top rated Black-owned beauty businesses in the U.S. based on national online presence, average rating, and review counts.

Data firm Trendalytics rounds up the Top 10 Black-owned beauty brands by consumer engagement across social and digital platforms.

Sara Mullins, Senior Category Manager, Hair Care, Walgreens, talks to CEW Beauty News about the recent revamp of the hair care section in many Walgreens stores by doubling the space devoted to textured hair, how she stays connected to consumers’ unique needs, and the ongoing efforts to broaden inclusive offerings in local communities.

Trinny Woodall, the London-based entrepreneur, T.V. presenter and global fashion stylist, has added skin care to her line up with the launch of two active cleansers.

Tatiana Birkelund joined Neiman Marcus as VP/GM Beauty & Jewelry in April 2021 after a nearly 16-year career at Ralph Lauren where she was Senior Vice President of Sales and Planning. Here, Tatiana spoke to CEW Beauty News about how she is handling pandemic-induced uncertainties, her focus over the past nine months, and her three-year plan.

Sally Hansen is launching the next generation of virtual nail color try-ons: the mass market leader is the first nail color and care brand to offer a new virtual and interactive tool, in conjunction with Perfect Corp.

When non-essential beauty service businesses shuttered their doors in March 2020, many went into total retraction mode; it was time to hunker down and slash all overhead. But the team behind Heyday took an altogether different approach.

For February, brands are embracing skin care and all things moisture as we ride out the final doldrums of winter.

Personal and beauty care brand accelerator, SuperOrdinary, has added two new brands to its portfolio, Peace Out Skincare and Gisou. The partnership looks to bring both brands to Amazon.

Tula, the New York-based doctor-founded skin care brand which was recently acquired by Procter & Gamble, is heading down under, expanding distribution to one of the most prominent beauty retailers in Australia and New Zealand.

While many retailers are dedicating at least 15 percent of their shelf space to Black-owned beauty brands, that hasn’t stopped entrepreneurs from launching their own beauty e-tailing sites to serve the needs of the broader BIPOC community.

After nearly six years at Walmart, Musab Balbale is leaving the company for the head merchant role  at CVS health, according to a report by Chain Drug Review.

From trends to best sellers to which category is now as big as skin care (can you guess??) be sure to join us February 9 to hear from an incredible lineup of speakers from The NPD Group, NielsenIQ, Mintel, sparks & honey, and Spate/Google.

AS Beauty is growing by acquisition again, this time adding Cover FX to its portfolio. This marks the company’s fourth acquisition since 2019 and offers another opportunity for AS to harness its expertise to revive a heritage brand.

Ulta Beauty is doubling its investment in diversity, equity, and inclusion with a $50 million commitment in 2022 that will support brand amplification, assortment growth, and equitable guest and associate experiences.   

Explore Spate’s Eye Makeup Report to understand how today’s consumer continues to use eye makeup to express themselves and flex their creative skills.

Sharon Chuter, the Founder of Pull Up For Change and Uoma Beauty, revealed her latest Make It Black campaign with a roster of new beauty exclusives. Make It Black debuted in 2021 as a collaboration with several brands to create limited edition black packaging for select items during Black History Month.

Even in an ongoing pandemic—or maybe because of it—consumers want to touch, feel, and play with products. Driving this sentiment home is the debut of four brands in various retailer partners, with the key goal of offering accessibility and launching new categories.

QVC and HSN kicked off Black History Month featuring a specially curated assortment of Black-owned and ally brands, as well as with a $100,000 donation to the Black Women’s Health Imperative [BWHI].

Founder and CEO of The Doux, Maya Smith, talks to CEW Beauty News about The Doux’s point of difference in the textured hair space, how her salon experience shaped her view on the hair care market, and why the brand’s origins is forever front of mind.

Beauty News caught up with Oddity co-founder Oran Holtzman and the SpoiledChild team to learn more about the brand’s strategy as a multi-category wellness brand, how the brand plans to market its wares, and more.

The indie beauty brand buying spree continues. The latest suitor of clean beauty is the Courtin-Clarins family, owner of Clarins, which snapped up Ilia Beauty on Tuesday through their holding company Famille C. holding company. a trailblazer in the clean beauty space.

As Walmart continues to identify and collaborate with high-performance skin care brands, the world’s largest retailer has announced its latest brand partnership: Versed Skincare.

Versed, among the fastest growing clean skin care brands, has built an 85,000-person strong community since its launch in 2019 that aligns with its results driven, accessible priced positioning.

Beauty and wellness brand Moon Juice has received a Series C investment from True Beauty Ventures. Moon Juice is a pioneer in using plants and science to deliver wellness benefits.

This year, perfume campaigns are aiming to provide a particular feeling, one of calmness, warmth, and adventure outside the home. MOSS Studio + Magazine rounds up successful perfume trends to follow this year. At the center of them all is a sense of peace, a warm cozy feeling, and memories of childhood. 

Joy Chen, known for taking established brands to the next level, is taking a shot at building a beauty company from the ground up.

Tribe Dynamics’ latest report, The Top Brands and Trends from 2021, the firm looks back at the year in influencer marketing, highlighting key trends in beauty and fashion brands’ performances across the U.S., U.K., France, and Europe.

Farfetch Limited, the global luxury fashion platform, has announced it will acquire luxury beauty retailer, Violet Grey, for an undisclosed sum. Since its launch in 2014, Violet Grey has become a launchpad for luxe beauty brands.

Pacifica Beauty has tapped beauty industry veteran Nathalie Kristo as its new Chief Executive Officer.

Vegamour hair care is partnering with Sephora to expand its distribution to about 450 Sephora stores nationwide.

Indie beauty brand Valde Beauty has launched into the metaverse via a virtual gallery in Decentraland with a limited number of handcrafted, semi-precious refillable lipstick vessels. The phygital collection is called Divine Crystal Armor and establishes the beauty brand’s entry into a community meant to support female creatives, artists and beauty entrepreneurs in the Latin X, BIPOC and LGBQT.

Trying to find out which platforms work best for which beauty category—and which influencer tier realizes the best engagements rates for both—can be daunting. Data firm Traackr seems to have nailed down the analysis in their latest report where they studied more than 1,000 beauty brands in the U.S., U.K., and France to uncover the average engagement rates by influencer tier and platform (Instagram, TikTok, and YouTube), across four major beauty categories (cosmetics, skin care, fragrance, and hair care).

Published reports are saying that Glossier is laying off over 80 employees, about one-third of the DTC brand’s corporate workforce.

Modern Retail, the first to report the news after obtaining an internal Glossier email, reported that Glossier CEO Emily Weiss, said in the email, “We have made the incredibly tough decision to part ways with over 80 members of our Glossier team.” 

Whether they’re combining practicality with glam, or treatment with a daily routine (hello, hair loss shampoo!), consumers are not sacrificing what they want for what they need. Instead, 2022 will be all about thoughtful combinations, proven and effective products, and bold looks coupled with pragmatic touches.

This past year, we’ve all heard a lot about The Great Resignation. With one in four Americans quitting their job this year, the shift away from a traditional 9-to-5, 40-hour work week is well underway. But what’s truly behind this mass exodus from the workforce?

Virtual shopping experiences in the metaverse, a market opportunity Bloomberg Intelligence estimates will reach $800 billion in the next two years, has a big consumer group in Gen Z.

As the world enters the “junior year” of the pandemic, acne is taking center stage in skin care. Products that are accessible and affordable are what’s resonating best among the masses, and luxurious textures and refined experiences are being sought out to treat skin.

Hana Ben-Shabat, the founder of research and advisory firm Gen Z Planet, has created a comprehensive report on Gen Z that explores what the demographic does with their money, what they want from brands, and the size of their spending power. Results were both surprising and illuminating.

Fragrance was 2021’s big winner, according to The NPD Group, outperforming all other beauty categories with a 49 percent jump in sales versus 2020. For the year, sales of hair products grew 47 percent, makeup grew 23 percent, and skin care sales increased 18 percent.

From lipstick sales spikes in May (as masking restrictions were loosened) to unseasonably early holiday shopping (as supply chain issues loomed), 2021 realized plenty of beauty whiplash. The Spate Beauty Tracker compares the hair, skin care, makeup, and fragrance categories against years past to help make sense of frequent changes and shifts.

L’Oréal has entered into a strategic partnership with tech solutions firm Verily that holds the potential to identify dermatologic interventions for consumers by combining Verily’s and L’Oréal’s strengths in their respective industries.

Procter & Gamble released second quarter results on Wednesday revealing sales of $21 billion for the period ended December 31, an increase of 6 percent versus the prior year. Organic sales, which exclude the impacts of foreign exchange, acquisitions, and divestitures, also increased 6 percent. In beauty, net sales grew 3 percent with organic segment sales inching up 2 percent versus a year ago.

Jeannine Lobell, Stila founder who sold her brand to Estée Lauder in 1999, is poised to unveil Neen in February, an 11-product cosmetic offering designed to work across all skin tones. With Neen, Jeannine aims to use the idea of video tutorials to define the brand, reach shoppers, and generate sales while at the same time minimizing waste and overconsumption, particularly now that in-store makeovers seem to be a thing of the past.

Marc Rey has been appointed Chief Executive Officer of clean beauty pioneer Beautycounter, effective February 1. Gregg Renfrew, the company’s Founder, CEO and Chief Brand Officer, will become Beautycounter’s Executive Chair working on community engagement and empowerment, brand innovation and awareness, and social mission and advocacy.

Unilever-owned Ren Clean Skincare has named Michelle Brett as its new Chief Executive Officer. Michelle replaces Arnaud Meysselle, who has left the business to oversee Jellycat, a plush toy business.

Tons of data on beauty trends, category outlooks and what’s hot for 2022 is making the rounds. But what about the consumer, and how she’s evolved over the past two years? Euromonitor is reporting that radical lifestyle shifts have motivated consumers to make intentional, mindful, and ambitious decisions.

L’Oréal Paris peeled back the curtain on the science behind its products in a virtual presentation on Tuesday January 11, called The Other Side Summit.

Trendalytics has released its Top 100 Trend Report, exploring what’s to come in 2022 across 10 different markets, including Beauty.

Beauty brands are kicking off 2022 with a bevy of skin, hair, and makeup launches. Here’s a look at this month’s launches.

Fortress Brand, a full-service Amazon agency based in New York City, aims to stay on top of today’s rapidly changing market by investing deeply in technology, data and research. In this article, Gabby Barikian, Director of Marketing, forecasts what beauty brands can expect to see happening with the ecommerce giant in 2022.

Beiersdorf is betting on the future of teledermatology with its recent investment in Dermanostic, a start-up based in Dusseldorf, Germany. Dermanostic is an app is designed to offer dermatological diagnoses once a user uploads three photos and fills out a medical history form.

Gussi, the cult favorite at-home keratin treatment brand, has named Alison Romash as its new President, charged with leading the year-old firm’s brand strategy, marketing, creative, media, product development, and expansion of its DTC business into omni-channel distribution.

Sexual wellness brand Maude is expanding its international reach with a DTC launch in 33 countries as of January 10 in preparation for Valentine’s Day. The four-year-old brand is now available in Australia, the European Union, the United Kingdom, and Canada.

NPD’s Larissa Jensen, Vice President and Industry Advisor, focuses on what beauty will look like on a global scale, from a retail POV, pricing shifts and more.

Beauty Partners was founded in 2010 by Barry Shields, a beauty executive who’s held roles at Procter & Gamble, Revlon, and Coty. Joining Beauty Partners’ stable of brands, which consists of Red Carpet Manicure and Arches and Halos, is Nailtopia, one of nail’s newest players in the clean and green space thanks to fruit and vegetable extract-infused formulas that look to deliver six days of chip-free wear.

Billie, the female-focused DTC shave brand, is moving to brick and mortar with a new deal that will bring products to more than 4,000 U.S. Walmart stores and Walmart.com beginning February 2022. As a digital-first brand, the retail expansion will introduce the products to millions of new consumers across the country.

After being hit significantly by the pandemic, beauty is back, according to a report by McKinsey.

Fueled by a $150 million strategic minority investment from L Catterton private equity firm in the fourth quarter, customizable hair care brand Function of Beauty kicked off an exciting new distribution expansion: the brand’s foray into brick and mortar December 27. The move begs the question, “How does a customizable brand sell in-store?”

P&G Beauty is looking to connect consumers directly with its latest product and digital innovations with the development of an immersive metaverse experience, BeautySPHERE.

Irene Forte is the founder of Irene Forte Skincare, a prestige beauty brand that launched in 2018 and aims to reflect her Italian heritage using ingredients from an organic farm based in Sicily. Here, we caught up with Irene to learn more about the inspiration behind developing a skin care line, her brand’s point of difference, and how she’s working with content creators to publicize product results.

NFTs (non-fungible tokens) are a new and emerging technology that are used to represent unique digital files, such as art, audio, video, in-game characters, even animated representations of products, and are fast becoming an important part of the digital landscape.

Procter & Gamble Beauty announced Wednesday its intent to buy skin care and wellness brand TULA, pending regulatory approvals. TULA and its New York-based team, including CEO Savannah Sachs, will continue to operate independently.

Given that Michelle Shigemasa’s 25-year career path has included working with behemoths in the beauty industry such as Estée Lauder-owned Smashbox and Bobbi Brown, it was going to take a truly special opportunity to lure her away from corporate life.

L’Oréal is looking to innovate one of the oldest at-home beauty rituals: DIY hair color. In response to consumer frustration that comes with applying hair color on hard-to-reach places, L’Oreal has created Colorsonic, a lightweight, handheld device that looks to take the guesswork out of mixing and applying hair color at home.

As a new year is before us, and with unpredictability abound, CEW Beauty News asked leading industry executives to share their 2022 predictions on what is to be expected on several beauty industry topics.

Well-crafted moving imagery tells a story and resonates with audiences, unlike any other medium in a marketing campaign, which is why MOSS Studio + Magazine is so passionate about this form of creative.

Beiersdorf AG announced Tuesday that it had entered into a definitive agreement to acquire Chantecaille Beaute Inc., USA, a prestige beauty company with a natural positioning founded by Sylvie Chantecaille in 1997.

MOSS Studio + Magazine examines the creative evolution of Estée Lauder, with a focus on the emotive narrative that products made by the brand are designed to enhance inner beauty.

It was a sunny day for Supergoop! on Monday with the announcement of a majority investment by Blackstone Growth into the SPF-focused skin care company with sales exceeding $50 million.

In its earliest stages, New York-based Neon Coat was something of a forum for models to come together for community, job leads, and support. Co-founder Larissa Drekonja, a model and actress,…

Market research platform Suzy has acquired beauty-focused research platform Poshly.com. The acquisition expands Suzy’s category presence and qualitative research capabilities. Founded in 2018, Suzy is a real-time market research platform…

Business-to-business ecommerce marketplace Alibaba.com has announced the winners of the company’s first-ever Alibaba.com Grants Program, which awards 50 U.S.-based entrepreneurs a $10,000 cash grant. The initiative comes at a time when 44 percent of entrepreneurs say they require $5,000 or less in the first six months of launching their business.

Tribe Dynamics’ November 2021 report reveals how today’s buzziest beauty and fashion brands are using influencer marketing to outperform their competitors on social media.

Vegan nail lacquer brand Pear Nova has partnered with the hit TNT TV series “Claws,” on a nail polish collection inspired by the series. The range is a nod to the show’s dark comedic take on South Florida nail culture.

Is this the year logistics finally becomes sexy? This retail veteran thinks so. 

Actress Reese Witherspoon is no stranger to fronting beauty brands. Recently her interests turned to clean beauty, and she discovered Biossance. In April, Reese was named Global Ambassador for the brand.

TULA is now homing in on body care with its expansion into the category featuring two new products, exclusively at Ulta Beauty. The entry into body is a response to Ulta sales data which shows that sales in the body segment are up 50 percent year over year, outpacing facial skin care growth by 19 percent.

Leading investment group Eurazeo announced Monday it is acquiring a controlling stake in Beekman 1802, the prestige skin and body care firm that has homed in on the science of…

With the latest round of acquisitions and investments, we can’t help but wonder which brand is next? Using search data, Spate has broken down the brands by top trending and top growth.

Beauty consolidation in 2021 has been fueled by interest in mission-based independent beauty companies, according to a report by Capstone Partners analyzing the Beauty & Wellness sector. Here, CEW Beauty News recalls the most important deals in 2021.

Nancy Twine has come a long way since she left the world of finance at Goldman Sachs to start Briogeo in 2013. Here, CEW Beauty News talks to Nancy how the desire to bleach her hair sparked the idea for her latest launch, Briogeo’s goals for 2022 and how interior design became her quarantine obsession.

Pat McGrath Labs has launched the Bridgerton x Pat McGrath Labs Collection, marking the premiere partnership between the makeup artist, founder, and CEO of Pat McGrath Labs, with Shondaland and Netflix. The collection represents the first-ever beauty collaboration for the hit series, Bridgerton, which first aired on Netflix December 25, 2020 and quickly became a pandemic must-see series.

Launching new products in December isn’t always a popular sentiment for brands, but for some it’s the ideal way to lure new consumers and also satiate beauty needs for loyalists. Here, Beauty News scoped out December’s launches that are great for gifting, stuffing stockings and treating oneself to something nice.

Data firm Social Standards recently analyzed for CEW consumer Instagram conversations around gifting in the Beauty, Personal Care, and Health & Wellness categories to better understand which products might be top of mind for shoppers this year.

Sephora has revealed the 10 newest BIPOC beauty brand founders to join its 2022 Accelerate brand incubator program, an annual initiative now in its seventh year that looks to provide mentorship, support, and funding to up and coming brands. Earlier in 2021 Sephora announced its intent to increase focus on supporting founders of color.

L’Oréal announced Wednesday that it had entered into an agreement to acquire Youth to the People [YTTP], the vegan skin care brand founded in 2015 that uses superfood extracts and potent…

Yelp has released its 2022 Beauty Trends Forecast Report featuring top beauty and wellness trends for the year to come.

Data firm Social Standards investigates consumer concerns and behaviors related to supply chain issues ahead of Holiday shopping with a focus on beauty.

Shiseido Americas has completed the sale of bareMinerals, BUXOM, and Laura Mercier to AI Beauty Holdings Ltd., a company formed by Advent International. The sale was first announced in August….

NPD’s Natallia Bambiza focuses on social media’s impact on makeup sales.

Procter & Gamble Beauty has announced it is acquiring beauty brand OUAI, a deal that looks to fuel the firm’s Prestige Beauty portfolio. OUAI, founded by hairstyling influencer Jen Atkin, who claims more than four million followers on Instagram and YouTube. is the first digitally-native prestige hair care brand to grow into a lifestyle brand.

The Holiday shopping season started early for the beauty category as shoppers didn’t want to wait until Black Friday to stock up on self-purchases and gifts.

Ulta Beauty reported record sales and earnings for the third quarter ended September 30.

Evereden, the premium skin care brand founded by dermatologists from Stanford University and Harvard University, has raised $32 million in Series C funding. Resources will be used to scale expansion into new markets and sales channels and strengthen in-house research and development.

Arcade Beauty has launched a new division, Arcade Beauty Retail [ABR].

Known for innovating sampling solutions for companies such as The Estée Lauder Companies, L’Oréal, Shiseido, and Johnson & Johnson, ABR looks to parlay this sampling expertise to retail-owned brands.

The sexual wellness market is expected to reach more than $40 billion by 2027, according to ResearchandMarkets.com. Here, Megwyn White, a Certified Clinical Sexologist and Director of Education for sexual wellness product company Satisfyer, discusses the category and delves into the products offered by the company.

Fashion-forward medical mask brand, Evolvetogether, is launching a sustainable collection to include a Natural Deodorant, Refillable Hand Sanitizer, and Hydrating Hand Cream. CEW Beauty News caught up with Cynthia Sakai to talk about the transition from medical masks to personal care, reducing waste in the beauty industry, and her hope in becoming the go-to for luxe, earth-friendly daily essentials.

If you haven’t heard of Dazzle Dry, buckle up because the quick dry, non-toxic nail system is about to take the nail category by storm. Here, Dr. Valenty talks about Dazzle Dry’s unique formula, and Brian McGee, the company’s General Manager, discusses the nail polish system that’s sweeping the nation.

Today CEW hosted a celebratory virtual event announcing the winners of its 27th annual Beauty Creators Awards program, recognizing the year’s most innovative beauty products. Hosted by Julia Haart and daughter Batsheva Haart, the stars of the hit Netflix show “My Unorthodox Life,” this marks the second year the winners have been revealed virtually.

M.A.C Viva Glam has announced its 2021 annual collaboration partner, the Keith Haring Foundation, one that looks to raise millions of dollars for HIV/AIDS awareness and treatment from the sale of a new product collection. One hundred percent of sales will be donated to the M.A.C. Viva Glam Fund.

Tribe Dynamics is reporting that this October the biggest makeup event of the year was in full swing on social media.

Leading aesthetic company Galderma is set to acquire Alastin Skincare, one of the fastest-growing, physician-dispensed skin care brands in the U.S.

Edgewell Personal Care Company is looking to growing its share in women’s shave with the acquisition of Billie Inc., a leading U.S.-based consumer brand company catering to women.

Savannah Sachs, CEO of TULA, talked to CEW Beauty News about the advantages of headless commerce, the brand’s data-driven approach, and how it is maximizing the cost of customer acquisition.

Perfume in Texas. Face cream in Nevada. Nail polish in Hawaii. These were the top-ranked beauty gifts by state, according to a new survey conducted by French botanical beauty brand, Yves Rocher.

Professional nail brand Morgan Taylor ushered in its holiday collaboration with NBC Universal’s “Sing 2” at a live press event held this week at Sid Gold’s Request Room in New York City.

The book chronicles Jane’s unique journey of being an entrepreneur and an immigrant and a woman.

MOSS Studio + Magazine recently sat down with Moroccanoil’s Global Head of Marketing, Marina Kirschner, and Senior Director of Design, Adina Greenhause, to talk about all things post-pandemic creative

According to the NPD Holiday Purchase Intentions Report, more than a quarter of U.S. consumers are planning to purchase a beauty product during the holiday season — and, if the…

Chris-Tia Donaldson, the Founder and CEO of Thank God It’s Natural, a hair care line dedicated to textured hair types, has passed away.

Waldencast Acquisition Corp. has announced it has entered into an agreement to acquire professional skin care line Obagi and the Gen-Z loved skin and makeup brand Milk Makeup.

The L’Occitane Group is dipping its toe into Brazilian beauty with the acquisition of an 83 percent stake in Sol de Janeiro, the global prestige body care line.

Skin care brand Skinfix has taken on a minority investment partner, Stride Consumer Partners, marking the first investment from the new private equity firm started by a former team from Castanea Partners.

Ulta Beauty has unveiled its first-ever beauty trend report, Uncover, offering predictions across makeup, hair, skincare and wellness categories for 2022. 

Global beauty and wellness venture capital firm IgniteXL Ventures has raised a debut $10 million fund to back disruptive products, services, and business models in beauty and wellness.

The report spotlights notable indie beauty brands across cosmetics, skincare, and haircare in the U.S., along with two brands boasting standout performances in the EMEA region.

The report offers an in-depth look at the influencers, activations, and content trends that spelled success on social for Q3’s leading international beauty brands.

According to Milani, Tiktok helped fuel a sellout of all shades at Ulta Beauty and an almost 4,000-person waitlist.

Private equity firm Gryphon Investors has signed a definitive agreement to acquire Revision Skincare and Goodier Cosmetics. In partnership with Revision Goodier’s leadership team, including CEO Maria Carell, Gryphon will continue…

Bolt, a leading checkout and shopper network company, has expanded internationally by launching with Benefit Cosmetics and signing a partnership with PrestaShop in European markets.

Coty reported sales increases of 22 percent to $1.37 billion for the first quarter of 2022 ended September 30, 2021.

In the third quarter of 2021, U.S. prestige beauty industry revenue reached $4.9 billion, a 25 percent increase versus the prior year, according to The NPD Group.

The mission of Founders Studio is to create inclusive economic opportunities for Black beauty and wellness founders, increase business performance, and build sustainable pathways for growth.

Cheddar News recently spotlighted Molly Hayward, the founder of Cora’s Period Balm, a product that looks to serve as an all-natural solution to ease period pain and discomfort using a blend of essential oils.

Perhaps the most exciting part of attending CEW Beauty Creators Award is the gift bag.

CEW Beauty News spoke with the Khan sisters about promoting an inclusive makeup experience, key marketing strategies, and what we can expect to see next from the brand.

For inspiration on leadership and success, look no further than CEW’s 2021 Women’s Leadership Awards Honorees. All 16 women and men have shared their tremendous stories on success, leadership, and overcoming challenges in this online publication.

E-commerce destination Thirteen Lune has raised $3 million in a funding round led by Fearless Fund.

Offering consumers the ability to pre-order and to have sneak peeks of products are key strategies utilized by brands this month.

Beautycounter’s Beyond Gloss is a finalist in this year’s CEW Beauty Creators Awards Lip Product category.

MOSS Studio talks about perfecting all aspects of the video creation process and what makes it extraordinary.

CEW’s Beauty Creators Awards (BCA) program is known for recognizing the best innovations in beauty, and the program has continuously evolved to highlight top performers across the entire industry.

Ilaria Resta talked to CEW Beauty News about how the pandemic has elevated the role of fragrance to play a pivotal role in self-care and the importance of anticipating trends and changing consumer needs in the age of COVID.

Birchbox has been acquired for $45 million by Texas-based startup FemTec, a healthcare company aiming to utilize data to transform the healthcare experience for women.

Liz Kaplow started her public relations agency 30 years ago armed with knowing how storytelling could create an emotional connection between a brand and its audience.

The results are in: shoppers are ready to engage with beauty experts as they return to in-store shopping.

Cult-favorite skin care brand Augustinus Bader is officially making its foray into hair care.

Karité products are formulated with 30 percent shea butter, one of the highest concentrations on the market.