CEW Beauty News
Beauty News

As we look to build community in these social distancing times, CEW is crafting content that looks to be helpful to those working remote, to brands looking for strategies in these unchartered waters and to those seeking tips on how to stay healthy and well as we all get through this crisis. This content will be open for all to access—not just members. However, the business of beauty must go on, so we will also continue to report on brand launches, new distribution channels and business leaders. There's nothing wrong with talking about the business of beauty—yes, lipstick too—and we will not abandon this editorial direction. We hope you find some comfort in our content. Until we all return to our desks and offices, stay safe.

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NPD Blog: Makeup vs. Skin Care as Consumers Create Their Own Normal

As consumers seek to create their own normal, returning to old beauty routines can play a comforting role in that journey.

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Huda Beauty Elevates Nathalie Kristo to CEO

Huda Beauty has named Nathalie Kristo its new CEO, succeeding Huda Kattan, who will be elevated from Founder and CEO to Founder  and Chairwoman. Since joining the company in 2018,…

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More than Makeup: Selena Gomez’s Rare Beauty Brand Looks to Destigmatize Mental Illness

Launched by pop superstar Selena Gomez, Rare Beauty is on a mission to destigmatize mental illness in a big way through the establishment of its Rare Impact Fund.

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Spate: Top Trending Ingredients Report

In this special report, Spate analyzed over 10 billion search signals to identify top ingredients consumers are steadily searching for in the U.S. across skin care, hair care, and bath and body.

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The Crown Act Passes House, Proceeds to Senate

The CROWN Act plays a necessary part in ending race-based hair discrimination based on race-based hairstyles and hair texture, such as braids, locs, twists and knots.

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Black Apothecary Office is Beauty & Wellness Incubator for Black-Owned Startups

The company works with start-ups to shape and develop them from concept to creation with their three-month educational program.

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Tribe Dynamics: What Brands Can Learn From 2020’s Top Influencer Collaborations

In this special report, Tribe Dynamics analyzed five standout influencer product collaborations.

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TikTok v Reels: The Beauty Industry Weighs In

Beauty News spoke with eight brands about their perspectives on using Reels vs. TikTok; how they approach and interact with these respective platforms, if they believe them to be complimentary, or if they prefer one experience over the other.

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Tmall Announces Go Global 11.11 Pitch Winners

Alibaba Group’s Tmall Global announced the winners of its first-ever Go Global 11.11 Pitch Fest, an initiative designed to help U.S. brands expand their businesses globally. Selected from nearly 100…

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Veteran PR Exec Liz Kaplow Honored in PRWeek’s 2020 Hall of Femme

Liz Kaplow, founder and CEO of Kaplow Communications, has been named a PRWeek 2020 Hall of Femme inductee. The award honors inspiring women—nominated by their peers and colleagues—who are viewed…

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Avon Rolls Out New Global Brand Identity Across All Markets

Avon is aiming to change its brand perception with new positioning to reflect the company’s purpose-driven heritage and evolution into an innovative, bold and inclusive beauty brand.

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Indie Spotlight: Dermasuri

CEW recently spoke with founder Melody Akhvan on how the self-care craze during COVID helped put body exfoliating on the ma

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How to Thrive in Challenging Times

When Crisis Hit The Complete Package Was Ready The Pandemic changed the world as we knew it. Those in the beauty industry saw their revenues plummet as business came to…

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AI-Powered E-tailer Mira Beauty Celebrates Funding Round

Mira Beauty has closed a $9 million round of funding, making it the first AI-driven beauty and personal care retailer in the U.S.

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5 Minutes with Tatcha’s Sarah Henry

Here, CEW Beauty News spoke to Sarah about working from home, Tatcha’s social media strategy, and what to expect from the brand through the end of the year.

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Spate: August COVID-19 Beauty Trends

In this report, Spate looks at search volume trends across the skin care, hair care, fragrance and makeup categories during the month of August.

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Glossier Grant Winner Eadem is Today’s Beauty and Lifestyle Brand for Women of Color

Glossier Grant Initiative for Black-Owned Businesses winner, Eadem, is a new beauty and lifestyle brand and community created by women of color, for women of color.

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Shannon Britton Appointed to Chief Information Officer, Shiseido Americas

Shiseido Americas has appointed Shannon Britton as Chief Information Officer, effective September 14. She will report to Ron Gee, Interim CEO of Shiseido Americas.

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DpHue Taps Origins Exec at CEO

DpHue has named Beth Spruance Bennett as Chief Executive Officer.

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NPD: More U.S. Women Using Facial Skin Care Products Than Ever Before

A recent report by The NPD Group shows that 22 percent of women have changed their skin care routine since the start of COVID-19 in mid-March.

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5 Minutes with Tina Craig

Here, CEW Beauty News spoke to Tina about her influencer strategy, how her brand has been impacted by COVID and advice for female entrepreneurs.

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No7 Partners with Revieve to Offer AI-Powered Personalization

AI beauty tech company, Revieve, has announced that it will begin working with Boots and its skin care brand No7, to provide online personalization to its customers.

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5 Minutes with Sharon Chuter

Little did Sharon Chuter realize the effect her Pull Up for Change initiative would have on the beauty industry. A week after George Floyd’s death, Sharon, the founder of Uoma…

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Male Self-Care: Huron Aims to Win the Grooming Game

The collection includes a body wash, face wash, face lotion and an eye stick, boasting multi-benefit ingredients.

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Indie Spotlight: Hyper Skin Joins Two New Retailers

Here, CEW Beauty News spoke to Desiree about how she has been impacted by current events, digital marketing and advice for entrepreneurs.

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Sephora Names New President & CEO

Sephora is looking to perk things up with the appointment of Martin Brok as the world’s largest beauty retailer’s President and Chief Executive Officer. Martin was most recently President of…

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5 Minutes with Kimora Lee Simmons

Here, Kimora spoke to CEW Beauty News about diving into the beauty space, starting a business with her daughters, and advice for female entrepreneurs.

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Kopari Taps Former Huda Beauty Exec as New CEO

Susan looks to immediately apply her expertise to evolve Kopari’s omnichannel approach to fuel organic growth.

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Tribe Dynamics: 2020 Influencer Marketing Trends Report

To take the pulse of the industry, and understand how brands and influencers can better work together in the current climate, Tribe Dynamics conducted a survey of over 60 brands and more than 250 influencers in July, and then analyzed the results.

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L’Oréal Veterans Tapped to Lead Multicultural Beauty Think Tank

The group is a subset of Ready to Beauty, which was formed by Corey in 2019 as a global think tank dedicated to multicultural entrepreneurs and brands.

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Tara Simon Joins Lauder Heading Up Too Faced

Tara succeeds Eric Hohl, who is leaving the company. 

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Perfumed Plume Hosts Virtual Event to Announce Award Winners

On the afternoon of September 3, the 2020 Perfumed Plume Awards winners were revealed via a live Zoom event hosted by Co-Founders Lyn Leigh and Mary Ellen Lapsansky.

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September Product Watch: Skin is (Still) In

Brands are continuing to lean into a variety of skin care solutions, from treatments that combat ‘maskne’, to cleansers that promise youthful skin as consumers practice makeup-free lifestyles and self-care.

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Digital Beauty Concierge Emerges as Retail, Sampling Needs Shift

A spike in online beauty shopping, along with a reduction of sampling in stores, has opened the door for digital beauty concierges. NPD said online prestige sales rose 90 percent…

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Kline: Professional Nail Care Around the Globe

The report includes: a global overview, key trends and developments, competitive landscape insights, the impact of COVID-19, and an outlook to 2024.

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Dermstore Names CMO, a New Role at Online Retailer

Patrice’s role became effective June 22.

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NPD: China Prestige Beauty E-commerce Sales Up 87% in June

The strength of Chinese consumer spending was seen in June as prestige beauty e-commerce sales soared 87 percent in China for the month.

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Indie Spotlight: Heraux’s $250 Serum Lands at Revolve

Skin care brand Heraux is expanding its retail presence with Los Angeles-based fashion e-tailer, Revolve Group, where it is set to debut September 1.

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Environmental Defense Fund to Support Sephora’s Clean Beauty Initiative

Sephora has partnered with Environmental Defense Fund (EDF) as part of its public chemicals policy initiative to remove toxic chemicals from products and replace them with safer alternatives. According to…

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Spate: Anti-Aging – What Consumers are Looking For

In this special report, Spate looks at how consumers are thinking about anti-aging and how brands should frame their products around this.

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Jennifer Lopez to Launch Beauty Range: JLo Beauty

Big news: Singer and actress, Jennifer Lopez, teased her upcoming makeup and skincare line, JLo Beauty, on Instagram last week. Along with a series of sunset selfies in her signature…

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5 Minutes with Skinfluencer Hyram Yarbro

CEW Beauty News recently spoke with Hyram about how he positions himself in the skincare community, how brands can be more authentic with their audiences, and what would happen if TikTok gets banned.

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WalletHub: 2020’s Best & Worst States for Women’s Equality

Women still struggle to break the glass ceiling because of unequal treatment in society, according to a new report.

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How to Keep Blonde and Grey Tresses Hydrated, Bright Post-Summer

Keeping blonde and grey hair from looking dull after a summer of sun, sand and chlorine is its own special project—especially as salons remained closed in many states due to…

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Tribe Dynamics: Influencer Marketing from Home With Virtual Events

In this month’s Tribe Top 10 report, the firm highlighted the most impactful recent virtual activations and outlined key strategies brands can use to thrive in a rapidly changing industry.

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Pacifica Strengthens Vegan Positioning with Plant-Based Collagen Skin Care Line

The brand says the formula demonstrates an equivalence to animal-derived collagens through structural, biochemical, physical and biological properties.

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Tmall Global to Help U.S. Businesses Expand Internationally

Alibaba Group’s Tmall Global, the largest cross-border business-to-consumer marketplace in China, is launching Go Global 11.11 Pitch Fest, a virtual event designed to help small to mid-sized U.S. brands expand…

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Indie Spotlight: BeautyStat Sees Growth with Retail Partnerships

BeautyStat founder, Ron Robinson, knew he had a viable brand on his hands when he discovered a stable form of vitamin C, delivered in a great texture, and backed by independent clinical testing. Ron, a trained cosmetic chemist, is his own toughest critic.

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Detox Market Acquires Green Beauty E-tailer Clementine Fields

The company said it hopes the acquisition of Clementine Fields will help confirm its leading position in North America as well as its strategy to grow its online consumer base.

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Marc Rey Resigns as President & CEO of Shiseido Americas

Ron Gee, Chief Financial Officer of Shiseido Americas and Global M&A Leader, has been named Interim CEO of Shiseido Americas.

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How Quarantine Fueled the Rise of Skinfluencers

A new wave of influencers have become Gen Z’s go-to source for skin care information.

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Spate: Top Rising Star Beauty Trends

The report covers top growth trends that have emerged throughout July 2020 across the skin care, hair care, and makeup categories.

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How Celebrity Facialist Shani Darden’s Skin Care Line Has Thrived During the Pandemic

Since the pandemic, she said the brand’s overall sales have doubled. Shani credits success to the strong support of Sephora, as well as her educational videos, which consumers are finding helpful as they lean into self-care rituals.

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Ted Gibson Reopens Salon; Hires Attorney Mark Geragos

Through this public act of re-opening their salon, which is located at 211 ½ South La Brea Avenue, Ted and Jason are looking to raise awareness of the salon industry’s plight on both a local and national level.

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Juvia’s Place Launches $300K Business Grant for Black Entrepreneurs

Understanding the financial obstacles Black entrepreneurs face, Chichi Eburu, the founder of beauty brand Juvia’s Place, is giving away six $50,000 grants to Black-owned businesses in the U.S.

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See Who Made the List: CEW Beauty Awards Finalists Revealed

CEW members have cast their votes. To view the Finalists, click here!

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Cherry Pick: Q2 2020 Top Beauty Rankings Report

AI-powered data analytics firm Cherry Picks has released their quarterly report ranking the top products and brands in demand across color, skin care, bath and body and hair.

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Versed Backs Acne Product with Campaign Featuring Athletes

Here, Melanie Bender, General Manager of Versed, talks with CEW Beauty News about the campaign, which was shot via Zoom.

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Revieve: Using Digital Tools to Prep Retailers for a Post-COVID World

The future of retail will be around leveraging personalization through digital solutions, according to Revieve’s CEO & Co-Founder, Sampo Parkkinen.

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Joon Combines Persian Heritage + Chemistry in New Luxury Hair Care line

Brother and sister team, Shiva and Kayvon Tavakoli, are staying in the family business of tending to tresses with new hair care line, Joon, that blends their Persian descent with modern chemistry.

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TULA Expands Partnership with Influencer Shawn Johnson East

TULA Skincare has entered into a unique brand partnership with Olympic gold medalist Shawn Johnson East. Originally a member of TULA’s influencer program, Shawn, who is also an author and…

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5 Minutes with Bluemercury’s Marla Beck

    Marla Beck has always been ahead of the curve. Along with her husband, Barry, she started Bluemercury as an e-commerce site with $1 million in seed money in…

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Beauty Industry Unites to Support Black-owned Beauty Brands

A collective of beauty industry leaders and experts have joined together to create Clean Beauty Summer School, an initiative aimed at nurturing the growth of emerging Black-owned beauty brands through…

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Unfiltered Experience’s Virtual Trade Show Approach

Entrepreneur and trade show veteran, Daniela Ciocan, is transforming her B2B indie beauty pop-up format, Unfiltered Experience, into a three-part virtual event series that aims to connect brands with influencers,…

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How to Watch CEW’s 2020 Beauty Awards Live Finalist Announcement

Don’t miss the big announcement.

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Glossier to Close Retail Stores, Lay Off Employees

The retail closures mean laying off employees in New York, Los Angeles and London.

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Lashify CEO Sahara Lotti on Navigating the New Normal

Here, CEW Beauty News caught up with Sahara about how Lashify is faring during COVID-19, how she’s managing her team remotely and her new beauty incubator she created to invest $100,000 to help an aspiring Black beauty entrepreneur.

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August Product Watch

In this month’s new product spotlight CEW Beauty News highlights new innovative category offerings including the debut of a clean, inclusive foundation line, a hand soap with the ability to dispense an image in the user’s hand, and color shifting makeup.

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Top Takeaways from IPSY’s Black Voices in Beauty Event

Here, CEW Beauty News highlights a few of the important topics disused by each speaker during the online event.

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5 Minutes with Kao USA’s Karen Frank

Here, Karen talks to CEW Beauty News about the first half of the year.

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Cosmopolitan + Klarna Launch Hauliday Virtual Shopping Event

To drive excitement and awareness of Hauliday—and to provide invaluable consumer data on Gen-Z and millennial shoppers—CEW is hosting a free webinar.

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DreamBall 2020 to Honor Terry Darland

The Look Good Feel Better Foundation has announced plans and honorees for this year’s BeautyCares DreamBall, which will be livestreamed the evening of September 24.

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Olaplex Takes Flight During Pandemic

JuE Wong became CEO of Olaplex in January 2020, two months before the COVID-19 crisis hit the U.S. Fast-forward six months, and the brand is having its best year ever. Here, JuE shares with Beauty News the elements of Olaplex’s success, and why stewardship is more important than leadership.

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Indie Spotlight: Guide Beauty Aims to Make Makeup Disability-Friendly

After receiving her Parkinson’s Disease diagnosis, Terri Bryant set out to create a line of makeup products for individuals with physical limitations.

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GlamGlow Expands Ecommerce Footprint with Ulta Beauty

The brand will launch exclusively on the Ulta app for the retailer’s Platinum and Diamond members on August 3, followed by a full rollout at Ulta.com on August 10.

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TikTok’s Addison Rae Launches Makeup Brand with Beauty Incubator

Addison Rae, the second most followed individual on TikTok, is launching a makeup line, ITEM Beauty, with brand innovation incubator, Madeby Collective.

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Camila Coelho Launches Brazilian-Inspired Beauty Brand

After successfully debuting a fashion line last year, mega influencer Camila Coelho is expanding her entrepreneurial wings and breaking into beauty with the launch of Elaluz, a high-performance, clean beauty line inspired by her multicultural Brazilian heritage.

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Coresight x CEW: Spectacular Retail Drives Beauty Growth In China

Our joint beauty insight report highlight five innovative examples of spectacular retail strategies that are helping beauty brands to successfully emerge from the COVID-19 pandemic.

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Next Big Thing: Implementing Sampling Online to Drive Trial, Purchase

Arcade Beauty, a leader in product sampling, is looking to Abeo, its strategic, turnkey digital sampling innovation, to drive product purchase and post-trial engagement in today’s online and social distancing…

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Tribe: U.S. Indie Beauty Debrief: Black-Owned Brands Surge Ahead in Q2 2020

From shelter-in-place orders ramping up in April in response to the global COVID-19 pandemic, to Black Lives Matter protests erupting in June, Q2 2020 challenged many brands to navigate an…

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NPD: Online Sales Soar as Total U.S. Prestige Beauty Sales Continue Decline

In the second quarter of 2020, sales of U.S. prestige beauty products fell to $2.8 billion, a 36 percent decline in sales over Q2 2019, according to The NPD Group.

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Sephora Promotes Artemis Patrick to Global Role

Sephora executive Artemis Patrick has been appointed to the newly created role of Executive Vice President, Global Chief Merchandising Officer of Sephora, effective August 1

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Indie Spotlight: Lamik Beauty Sales Spike 500%

To bring more attention to Black-owned businesses, music mogul Jay-Z and his entertainment company, Roc Nation, bought multiple full-page ads in newspapers across the county touting the businesses in that…

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Dermaflash Appoints Cierra Sherwin Chief Product & Marketing Officer

Dermaflash, the tool that brought dermaplaning to the home, has named Cierra Sherwin as Chief Product and Marketing Officer. In this role, Cierra will oversee marketing, creative and product development,…

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Julep Merges Skin Care with Hand Hygiene for New Antibacterial Collection

The brand will launch a five-piece assortment of cleansing essentials designed with skin care benefits due out in September.

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Paintbox: From Color Theory to Color Therapy—How a Nail Biz Operates in a Pandemic

CEW recently spoke with Paintbox CEO, Jane Hong, about pivoting to e-commerce, the consequences of not doubling-down, and how such a high-touch business operates post-lockdown.

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NPD: Women’s 2020 Makeup Consumer Report

NPD’s new 2020 Makeup Consumer Report presents the latest data and insights on women’s attitudes toward the makeup category, shopping behavior and purchase influencers, and brand awareness, usage, and perceptions.

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Friends of Beauty Changes Lives Award Offers $250K in Relief Grants

Friends of Beauty Changes Lives has awarded $250,000 in relief grants to support licensed beauty professionals affected by the global pandemic.

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Hand Washing Brand Gelo on Track to Hit $10M in Sales

Developed with the idea of eliminating excessive waste, gelo launched in April with a shatter-proof bottle made with recycled plastic, along with concentrated hand soap refill pods, designed to be activated by water.

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Tribe Dynamics: The Top Global Beauty Brands of Q2 2020

In this report, Tribe investigates the activations, influencers, and content trends that powered momentum for international beauty brands in Q2, along with EMV data and community metrics for the Top 10 brands in each market.

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Function of Beauty Expands into Body Care

After successfully launching personalized hair care products, Function of Beauty is tapping into a new category – body care.

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QVC and HSN Announce New Leadership Appointments

QVC has announced several changes to its merchandising leadership team.

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Tribe Dynamics: Black-Owned Brands Receive a Wave of Influencer Support

This month, Tribe spotlights the brands that saw notable month-over-month EMV growth in June, many of which are either Black-owned or conducted campaigns or activations that supported marginalized communities.

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POPbeauty Expands to Skin Care with Products Designed for the Conscious Consumer

POPbeauty, the sister brand to Pixi, is expanding into skin care with the launch of POPbeauty Skin, a collection of 19 products.

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Sneak Peek from Spate: COVID-19 Beauty Trends

Yarden Horwitz, Co-Founder, Spate, and Flynn Matthews, Global Head of Insights & Measurement – CPG, Google, will be speaking at CEW’s upcoming virtual conference, State of The Beauty Industry: Transformed,…

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L’Oréal to Shutter Clarisonic Brand

L’Oréal is pulling the plug on its iconic – and often imitated – Clarisonic brand known best for its power cleansing brush.

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HatchBeauty Brands: How the Wellness Movement is Changing The Face of Beauty Forever

In partnership with Trendalytics, a predictive intelligence platform, HatchBeauty Brands released “Wellness for All: How The Wellness Movement is Changing The Face of Beauty Forever” a trend and consumer insight report detailing the wellness movement.

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Indie Spotlight: The Route Combines Medical Grade Skin Care + Luxury Beauty

When beauty industry veteran, Courtney Baber, and Nancy Pellegrino, RN, MN, NP, realized the white space for luxurious, medical-grade skin care, the duo, who have been friends for more than a decade, decided to combine forces and launch their own skin care brand, The Route.

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Garren and R+Co Launch New Luxury Hair Care Range R+Co BLEU

  This week R+Co Co-Founder and Celebrity Hairstylist, Garren, launched a new luxury hair line under the R+Co umbrella called R+Co BLEU. Touted as being analogous to the fashion house…

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Stila Reimagines Its Heritage

The cosmetics brand, known for artistry, innovation and whimsy, launches its fall 2020 campaign, together with a creative brand refresh.

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How a Trade Show is Pivoting Post-Lockdown

This year would have been Project Beauty Expo’s (PBE) fifth year exhibiting its diverse and inclusive beauty products at its annual trade show and conference event. But event organizers have…

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Jennifer Balbier to Retire from The Estée Lauder Cos.

After more than 20 years with The Estée Lauder Companies, Jennifer Balbier, Senior Vice President, Global Product Development, has retired effective June 30, 2020.

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Clove + Hallow Expands Initiatives to Address Racial Injustice

Sarah Biggers-Stewart, Founder and CEO, Clove + Hallow, believes statements should be more than just performative and is holding her brand accountable.

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Fight the Sweat: The Latest Clean Deodorants to Hit the Market

Clean deodorants, once a tiny sub-category within overall deodorants and antiperspirants, are now a thriving segment of their own.

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Indie Spotlight: Naturally London

“I didn’t realize that America wanted foot care so much,” said Chris Cabrera, Air Force veteran, certified aromatherapist and Founder of hand and foot care line, Naturally London. The brand…

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Tula Launches First Influencer Co-Branded Product

The ideation for Glow Hour came from influencer Crourtney Shields, who has been one of the company’s top revenue drivers in 2019 and 2020.

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QVC/HSN Opens Up Submissions for Product & Brand Competition

The multi-platform retailers announced Wednesday they are accepting submissions for a new round of brands to be considered for its brand and product search, The Big Find.

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5 Minutes with Beauty Veteran Pamela Baxter on Her New Executive Role

Here, Pamela talks to CEW Beauty News about her new role, indie brands and her thoughts on the future of retail.

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Kline: Natural Beauty Around the Globe

In this report, Kline explores the rise of the global naturals market, regional difference, hindrances to growth and the global outlook to 2024.

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Cosmetify: 2020’s Top U.S. Beauty Brands

The report explores the most searched brands, the year’s most powerful beauty influencers, the rising stars of beauty, each country’s favorite beauty brand, and the most popular sustainable brands.

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5 Minutes with EDEN BodyWorks Founder Jasmine Lawrence

Here, Jasmine spoke to CEW Beauty News about her business, balancing dual careers and how she has been impacted by the Black Lives Matter movement.

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Leadership Changes Announced for L’Oréal USA’s Professional Products Division

L’Oréal USA’s Professional Products Division has made several changes to their executive leadership team. Antonio Martinez-Rumbo, President, Professional Products Division [PPD], will be leaving his role in early July to…

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July Product Watch

CEW Beauty News has compiled a list of summer’s hottest launches. As summer gets into full swing, brands are focusing on cleansing, hydration and bold, long-wearing color cosmetics.

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Pause Well-Aging Founder Rochelle Weitzner on the ‘Now’ Normal

Rochelle Weitzner, a seasoned C-suite executive and beauty industry veteran, began her journey to create Pause Well-Aging soon after experiencing her first hot flash. Naturally, the beauty executive, who has…

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Coty Buys Stake in KKW

Coty Inc. is indeed putting a renewed emphasis on its beauty business as the company on Monday agreed to buy a 20 percent stake in Kim Kardashian West’s make-up brand, KKW, for an estimated $200 million.

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Indie Spotlight: Free + True

Here, Tami speaks to Beauty News about her plans for the brand, how she has been impacted by the Black Lives Matter movement and advice for other entrepreneurs.

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Hudis Promoted to Executive Group President at Lauder

The Estée Lauder Cos. has promoted several executives, including Jane Hertzmark Hudis, John Demsey and Stéphane De La Faverie. Jane has been promoted to Executive Group President, the first woman…

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How DERMAdoctor Pivoted During COVID-19

Dr. Audrey Kunin, Founder, DERMAdoctor, discusses shifting to online sales, managing disruption in the brand’s supply chain, and pivoting to make hand sanitizers.

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Sephora Partners with Instagram for New Checkout Format

Sephora has announced a new digital collaboration with Instagram, one that combines beauty discovery with shopping for a seamless consumer experience.

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Navigating The ‘Now’ Normal: Ron Robinson, Founder, BeautyStat & BeautyStat Cosmetics

Ron, who is also a resident beauty expert for Allure and Refinery29, shares a bit about his own experience as a Black man in beauty, how BeautyStat Cosmetics is navigating the ‘now’ normal as a startup and how his company is giving back.

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Avoiding the Pitfalls of Poor Infrastructure

Closing the Loop: Linking Backend Operations to Customer Experience for Increased Profitability The recent pandemic forcing the closing of physical retail and an uptick in e-commerce amplifies the need for…

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Indie Spotlight: Oui the People

The past several weeks have been a whirlwind for Karen Young, the founder of grooming brand, Oui the People. Just last week, research firm, Spate, announced the brand is one…

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Cosmetify: 2020 Men’s Grooming Trends

In Cosmetify’s Index 2020 – Men’s Edition, the firm reveals the men’s grooming brands and products that have seen a surge in popularity since last year, and shares insights into the future of men’s grooming.

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Mira Launches Marketplace for Black-Owned Beauty Brands

AI-powered search engine, Mira, has launched a dedicated space for Black-owned indie beauty brands to gain visibility from potential customers so that they are easier to discover.

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Tribe Dynamics: Online Influence During the Black Lives Matter Movement & May Beauty and Fashion Rankings

This month, Tribe Dynamics analyzed how influencers leveraged their platforms during the end of May and into June in response to the Black Lives Matter movement.

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Ciaté Sees 900% Growth with At-Home Nail Art Kits During Lockdown

Charlotte Knight, Founder & CEO, Ciaté, Lottie and Skin Proud, discuses working through production challenges, pivoting marketing strategies and launching new products.

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Perfect Corp.’s 2020 Q2 Global Beauty Trends Report by YouCam Makeup

Perfect Corp.’s Q2 2020 Global Beauty Trends Report, focuses on evolving consumer beauty preferences in wake of the global pandemic, across five top beauty markets: Germany, Spain, UK, Italy, and…

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Beauty Retailers Share Plans for Reopening

As COVID restrictions on non-essential businesses begin to ease around the country, indie beauty retailers are busy planning how to safely yet effectively reopen their physical doors to customers. With…

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Navigating the Now Normal: Salon Co-Owners Ted Gibson and Jason Backe on Opening Starring Salon During a Pandemic

Ted Gibson and Jason Backe are co-owners of Starring Salon in Los Angeles, California. Starring is also a product line, which launched with a mousse called Shooting Star Texture Meringue….

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How Skin Authority Supported Local Businesses at the Beginning of the Pandemic

Celeste Hilling, CEO, Skin Authority, discusses the brand’s #supportlocal campaign, a program which donated to community owned businesses at the onset of the pandemic.

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Sara Happ on The Now Normal

Sara Happ, Founder & CEO of Sara Happ, Inc., discusses prioritizing her employees, giving back and shifting promotions to be financially sensitive to consumers.

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Bernard Zion Joins Skylar as CMO

Skylar, the premium clean fragrance brand, has tapped Bernard Zion as Chief Marketing Officer.

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Self/ish Targets Men with Clean, Prestige Positioning

If anyone were to investigate the amount of research done by the founders of the new clean skin care brand for men, SELF/ish, they need only peek into their bathrooms….

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5 Mins with BLK + GRN Founder Dr. Kristian Edwards

For Kristian Edwards, PhD, clean beauty is more than a trend, it’s a public health issue. Driven by her passion to help Black women live happier, healthier lives she launched…

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Cosmoprof & Beautystreams: 5 New Trends That Will Shape the Beauty Industry

Their analysis found that in times of unprecedented uncertainty and change, core values are rising to the forefront, centered on wellness, safety for self and the environment, and a purpose-driven mission to do good in one’s community and the world at large.

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Wellnesse Founder on Self-Care and Pivoting During COVID-19

Katie Wells, CTNC, MCHC, Founder and CEO of Wellness Mama and Co-Founder of Wellnesse, discusses how her brand pivoted during COVID-19 and shares advice for small businesses.

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How RFID Technology is Taking on The Beauty Industry’s Shady Gray Market

As the effects of the COVID-19 pandemic continue to unfold, the rise of at-home beauty rituals is on the rise. Consumers aspire to master their own at-home treatments, as “self-care”…

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Walmart Town Hall on Race Relations Leads to Opening of African-American Beauty Products from Behind Glass

The practice faced a racial discrimination lawsuit in 2018, which was dropped in 2019.

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Ted Gibson on Being Black in the Beauty Industry

Ted Gibson is an influencer, independent hairdresser, salon owner and celebrity stylist. He has worked with models, actresses, fashion and beauty insiders and influential women. He was also the resident…

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Beauty Industry Commits to Effect Change in Diversification, Eradicating Racism

Two weeks following the killing of George Floyd in Minneapolis, Minnesota, and the subsequent global movement to end systemic racism, beauty companies appear to be taking steps to affect sweeping change.

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Esi Eggleston Bracey on Today’s Normal

Nothing could have prepared seasoned beauty executive, Esi Eggleston Bracey, EVP and COO NA Beauty and Personal Care, Unilever, for the impact COVID-19 would have on the beauty business and…

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How Hero Cosmetics Pivoted During COVID-19

Ju Rhyu, Co-founder and CEO, Hero Cosmetics, discusses launching a new product during the pandemic, altering communications and giving back to healthcare professionals.

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PIXI Beauty’s New Line Gets Some Clarity

PIXI Beauty’s new Clarity Collection follows in the vein of its other skin care offerings in that it encompasses a cluster of products centered around a specific ingredient, i.e. its…

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Glamsquad CEO Amy Shecter on Navigating The New Normal

Here, she talked to CEW Beauty News about business during COVID-19, Glamsquad’s new haircut service and its partnership with QVC.

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Navigating the New Normal: Sarah Gibson Tuttle, Founder/CEO of Olive & June

A former equity sales trader at JP Morgan and Morgan Stanley in New York City, Sarah Gibson Tuttle is the Founder and CEO of Olive & June. Sarah relocated to…

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How Fur Collaborates with Other Brands to Promote Their Businesses

Laura Schubert, Co-Founder & CEO, Fur, discusses how COVID-19 has impacted the brand, strengthening partnerships with other brands, social media initiatives and donating to frontline workers.

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June Product Watch

CEW Beauty News has compiled a list of beauty launches for June, and how communication plans have been developed to reflect the current social climate.  Nails.INC Plant Power Waitlist worthy:…

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Oars + Alps’ CEO on The New Normal

Oars + Alps’ CEO, Mia Duchnowski, discusses pivoting to new product launches to meet consumers demand and adjusting brand messaging.

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Puig Buys Majority Stake in Charlotte Tilbury

The acquisition allows Charlotte Tilbury access to Puig’s global footprint and operations to expand its worldwide presence.  

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Soko Glam Moves Ahead with Launches to Inspire, Bring Joy

Here, Charlotte discusses how the team at Then I Met You has evolved their selling strategies for new launches; online sales trends; supply chain disruptions; budgets; changes in customer engagement; and how she thinks COVID-19 will affect the beauty industry.

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IRL Meets URL: Beauty Barrage Puts Its Social Prowess to Work During Store Shutdowns

When stores started closing in the wake of COVID-19, Sonia Summers pivoted into action. The CEO and founder of Beauty Barrage quickly adjusted her focus from demo to digital, redirecting…

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Brand-Building Agency Crème Collective on The New Normal

Here, Leilah talks about the COVID-19 crisis as a catalyst for overdue changes, how body care is taking off and what indie brands can do to decrease creative costs.

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VERSED: Future Business Planning During an Uncertain Time

Melanie Bender, Founding General Manger, VERSED, discusses adjusting product launch dates, pivoting marketing plans, charity initiatives and decision making for 4 to 24 months out.

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3D Virtual Beauty Store Launches Amid Quarantine

While most ecommerce sites just show images and descriptions of products, Sonia and Sylvie’s Beautyque NYC is a 3D shopping site duplicating the look and feel of the real store.

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Eyecue: How Beauty Brands are Communicating on Social Media During COVID-19 Pandemic

For this special report, Eyecue analyzed the performance on Instagram of over 60 leading global legacy, prestige, indie and disruptor brands in the beauty industry.

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Nudestix: Making Short-Term Changes during COVID-19 for Long-Term Business Health

Jenny and Taylor Frankel, co-founders of Nudestix, discuss the agility of the company to shift resources to make up for sales after retail chains closed as a result of COVID-19.

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How Beauty Brands are Responding to the George Floyd Protests

As millions of people across the country have joined together to protest racial violence and call for justice in response to the death of George Floyd, beauty brands are also taking a stand, taking to social media to announce their support of the cause.

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Naturopathica President on Virtual Facials in The New Normal

Just weeks after New York state came under quarantine—forcing retailers to temporarily close—Naturopathica announced it was letting go of store employees so they could receive unemployment. Being one of the…

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Poshly Uses Consumer Insights to Launch Beauty Products

The platform, which launched in 2013, uses insights from more than one million consumers to help brands ideate, hone messaging and develop packaging and make creative decisions.

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Pat McGrath Labs Names Naomi Campbell as First Global Face of Brand

Naomi, who recently celebrated her 50th birthday, has been named the global face of Pat McGrath Labs, the first in the brand’s history.

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How COVID-19 Has Impacted CURL’s Retail Business

CURLS Founder, Mahisha Dellinger, discusses how her business has been impacted by COVID-19, and shifting to retailers focused on digital.

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Target Implements Instagram Checkout to Enable Quick Shopping on the Social Platform

Target has become the first mass retailer to make its products available through Instagram Checkout, meaning shoppers on the retailer’s IG @Target and @TargetStyle accounts can make a purchase with just a few taps.

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BW Confidential reveals findings from its COVID-19 International Beauty Survey Part 2: Emerging from the Lockdown

BW Confidential sought to find out how beauty will perform over the weeks and months ahead as many countries begin to lift lockdown measures and re-open stores.

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Base Beauty: Beauty Retail Proactive Product Testing Solutions Post COVID-19

When life returns back to normal, consumer shopping behaviors will undoubtedly have changed. How can consumers be encouraged to still shop in-store or visit their local salon, while also ensuring…

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Beauty Launches During COVID-19: Eva NYC

Jane discusses how the brand has evolved their selling strategies for new launches; online sales trends; supply chain disruptions; retail partnerships; budgets; and changes in customer engagement since COVID-19 started.

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Beauty Labs’ Tech Advantage Means Big Things for Beauty Apps

Beauty Labs founder Mark Gerhard on why custom apps are the smartest way forward.  Mark Gerhard loves an unfair advantage. And you could argue that as the founder of the…

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CEW Launches #Fight4FemaleFounders Campaign Targeting Women-Led Business Owners

CEW is looking to help some of the most vulnerable executives in the beauty industry due to the recent pandemic: female-founded small businesses. With that in mind, on Friday, May…

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Beauty with Benefits to Power Cancer and Careers’ Year-Round Support and New COVID-19 Relief Effort

At a time when relationships and connections are more important than ever, Cancer and Careers is thrilled to once again join forces with two multiplatform retailers who have made relationships…

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Schmidt’s CEO Ryu Yokoi on Navigating The New Normal

Ryu Yokoi is the CEO of Schmidt’s, a purpose-driven brand that aims to make self-care inclusive and accessible through plant-powered, cruelty-free personal and home care products. Prior to Schmidt’s, he…

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Erin’s Faces: How a Small Company Pivoted in A Crisis

Ein Williams, Founder, Erin’s Faces, discuses pivoting her beauty business to begin producing an alcohol-based hand cleansing gel and moving forward with the launch of a new mascara after polling consumers.

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L’Oréal’s Nathalie Gerschtein on The New Normal

Here, Nathalie talks about the rise of DIY, the Mascara Index and the four guiding principles that is getting her team through this crisis.

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Symrise Creates Scent to Donate to Global First Responders

Created with sustainable ingredients, Symrise will donate Hero to front-line heroes, including doctors and nurses, as an appreciation for their dedication and help during this unprecedented time.

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Too Faced’s Jerrod Blandino on Reimagining The New Normal

Jerrod Blandino, Founder and Chief Creative Officer of Too Faced, which is owned by The Estée Lauder Cos., discusses how he wants to create a new normal that prioritizes conscious…

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Hygienic Beauty Trial for a Post-COVID-19 Retail World

Contactless. The term has emerged repeatedly during the COVID-19 pandemic as concern for catching the virus reached a pinnacle. Ways to pick up food, receive groceries and pay for purchases…

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Tribe Dynamics: COVID-19 Impact Study Update & April Beauty and Fashion Rankings

In this special report, Tribe Dynamics used its extensive influencer data to investigate how a full month of stay-at-home orders impacted influencer marketing.

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Brands Launching During COVID-19: Tower 28

Amy talks about why she chose to move forward with launching a new cream bronzer, Bronzino; changes in customer demand; online sales trends; supply chain disruptions; retail partnerships; and what she perceives will be the lasting effects of COVID on the beauty industry.

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Professional Beauty: Challenges and Opportunities in Times of COVID-19

In this special report, Kline analyzes the impact of COVID-19 on professional beauty, how the industry is pivoting and offers insights on how services may recover when they are able to reopen.

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Dermatologist Paul Jarrod Frank M.D. on Navigating The New Normal

Dr. Paul Jarrod Frank, Cosmetic Dermatologist, Chief Medical Officer and Founder of the PFRANKMD Brand, is a well-known facial and body sculpting guru with particular expertise in minimally-invasive fat removal,…

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Queen V Founder on Shifting Communications Strategies

Lauren Steinberg, Founder, Queen V, discusses how COVID-19 impacted the brand’s messaging to consumers.

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How COVID-19 Has Impacted Skinfix’s Business

Amy Risley, Founder & CEO, Skinfix discusses how her Sephora launch was curtailed as a result of COVID-19, the financial impact of the pandemic and words of advice for other brands.

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Mented Founders on Navigating the New Normal

Here, we caught up with KJ and Amanda to talk about how they’re weathering the storm during COVID-19, why their team is a priority and their advice to startups navigating this strange and challenging time.

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WLDKAT Releases Brand Campaign Infusing Beauty Content from Global Creators Living in Quarantine

The campaign’s video launched Thursday and will live on the brand’s social channels, as well as in ads.

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May Product Watch

CEW Beauty News has compiled a list of beauty launches for May, and how sales and communications plans will adapt to the new climate, including donating proceeds to those affected by the pandemic.

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How to Gain a Competitive Edge in the Crowded Beauty Market

The beauty industry still holds tremendous potential, especially for compelling new brands. But the margin for error is razor thin. To improve odds for success, both large and nascent brands…

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Spate: Top Sustained Stay-at-Home Trends

In this special report, Spate analyzes over 10 billion online signals in beauty to identify the next big product trends based on stay-at-home lifestyle changes.

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Brands Launching During COVID-19: Playa Beauty

Shelby Wild, Founder of naturally-derived hair care line Playa Beauty, where she shares her thoughts on online sales trends, supply chain disruptions, PR/influencer marketing, retail partnerships, customer engagement and what she perceives will be the lasting effects of COVID on the beauty industry.

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Leonard A. Lauder’s Anticipated Memoir to Debut in November

Mr. Lauder shares the business and life lessons he learned as well as the adventures he had while helping transform the business. The book is available now for pre-order now at select retailers.

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R+Co President Daniel Langer on Navigating The New Normal

Daniel discusses how salons have been impacted due to the coronavirus, navigating the new normal, and how R+Co’s affiliate program is helping local salon owners “go from IRL to URL.”

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Webinar: How Beauty Brands Can Thrive Post-COVID-19

How can beauty brands remain relevant and secure a future in their markets? As many brands protect their products by repositioning, renovating or innovating—all  for a leaner, more aggressive hit…

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Lawless Beauty Hires First President, Announces Growth Plans

Clean makeup brand, Lawless Beauty, has hired its first President, Rachel Shelowitz, who was most recently General Manager of LORAC. In her new position, Rachel will oversee all aspects of…

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Female Founder Britta Cox of Aquis on DTC Strategies During COVID-19

Britta Cox, Co-founder of Aquis, discusses pivoting resources to leverage DTC Strategies, partnering with like-minded brands and financial challenges.

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Scentbird CEO Launches Line for This Generation’s Silent Ager: Blue Light

Here, Mariya shares her news about Goodhabit; the almost non-existent knowledge of blue light and how it’s this generation’s silent ager; and what it’s like to launch during a pandemic.

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Dr. Barbara Sturm to Host Live Global Fundraiser Benefiting Frontline Workers

The goal of the event is to raise awareness and funds for the relief initiatives of The World Health Organization’s Covid-19 Solidarity Fund and First Responders First.

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Uma Oils Founder: Three Ways COVID-19 Impacted My Business

Shrankhla Holecek, Founder, Uma Oils, discusses how the coronavirus epidemic forced the brand to recommit to its values as a wellness company, develop niche strategies for its retail partners and how she’s using the time to forge more personal connections with consumers and her team.

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The Business of Beauty in a Post COVID-19 World

Rapid response is mission critical in today’s fast-moving beauty industry. Perhaps there’s no more eye-opening example than recent consumer quests for essentials, such as hand sanitizer, during COVID-19. Retailers who…

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Ulta Announces Reopening Plans for Select Stores

In addition to curbside pickup, which was introduced over the last few weeks to about 700 of its stores, Ulta Beauty today announced plans to reopen stores in select markets.

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Tribe Dynamics: Top U.S. Indie Brands in Q1

In this special report, Tribe Dynamics showcases notable independent beauty brands across cosmetics, skin care and hair care, as well as the key influencer strategies behind their Q1 success.

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ILIA Founder on Adapting Her Business to The New Normal

Here, Sasha Plavsic, Founder, ILIA, on how to keep an open mind for living a new way, how to adjust marketing and content in a virtual world and advice for entrepreneurs.

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Julep Execs Re-strategize Brand’s Return to Profitability in New Normal

It was finally looking like a turning point year for Julep, the beauty brand founded in 2007 by Jane Park. AS Beauty, which acquired the Julep and Laura Geller Beauty…

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Webinar: COVID-19 Consumer Insights and New Normal Trends

Join Harris Williams, an investment bank specializing in M&A advisory services, and L.E.K. Consulting for a webinar: “COVID-19 Consumer Insights and New Normal Trends.”  

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Lauder Posts 11% Sales Dip Amid COVID-19; Skin Care is Bright Spot

The decline was driven by retail store closures as a result of the global pandemic, COVID-19. 

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Pivoting During a Crisis: Beautyblender’s Rea Ann Silva Talks Change, Agility

Rea Ann Silva, Founder and CEO of  Beautyblender, addresses the challenges of sudden, massive change as a global indie brand; reinventing social media content; and emerging from the current crisis…

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Ulta Beauty Introduces Curbside Pick Up in Select Stores

The new initiative serves as an extension of its Buy Online, Pick Up In-Store service, and is meant to supplement Ulta’s app and ecommerce purchasing methods.

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Spate: Stay-at-home Rising Trends Report

In this report, Spate analyzes over 10 billion online signals in beauty to identify the next big product trends based on stay-at-home lifestyle changes. This report covers top growth trends…

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How to Tap Into China’s Booming Beauty Market

There is a promising opportunity in China for beauty brands—good news at a time when U.S. sales are stalling. As China begins rebounding and recovering from disruptions caused by the…

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Avon’s Iconic Brochure Gets Digital Makeover

The digital initiative launches April 29 in celebration of the 50th anniversary of Earth Day.

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NPD: Online Sales, Self-Care Category on the Rise

With physical stores temporarily closed, online has come to represent nearly all industry sales volume.

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Jefferies: Mass Beauty Sales Continue Decline; Hair Segment Grows

A recent insights report from Jefferies Citing Nielsen data shows that wide-spread social distancing has hit mass beauty sales hard, with the segment seeing a 26 percent drop for the four week period ended April 18.

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Poshly: COVID-19 Crisis’ Impact on the Beauty Business [Updated]

Poshly’s original report, COVID-19’s Impact on the Beauty Business, has been updated with even more information.

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Bloomberg: Unilever, Puig Make Bids for Charlotte Tilbury

Early Tuesday morning Bloomberg News reported that consumer giant Unilever PLC and Spanish beauty firm Puig are among the beauty companies vying to buy celebrity makeup brand Charlotte Tilbury.

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Tribe Dynamics: The Top Global Beauty Brands of Q1 2020

Tribe Dynamics’ Q1 2020 Global Beauty Report examines how influencers in distinct international markets responded to the widespread shelter-in-place orders enacted at the end of Q1, and how these shifts in content creation impacted brands.

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Euromonitor: How is COVID-19 Affecting 2020’s Top 10 Global Consumer Trends?

Euromonitor is offering an on-demand webinar, which analyses the short- and long-term implications of COVID-19 on consumer behavior and how businesses can prepare for these shifts.

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Harry Slatkin: The Power of Scent in The New Normal

Harry talks about how COVID-19 has impacted his business (FYI, it’s booming) and why consumer demand for home fragrances has skyrocketed. 

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The Benchmarking Company: Why Lab Shutdowns Shouldn’t Sideline Your Product Launch

Stay at home mandates and social distancing has created a near shut down in clinical safety testing and performance testing that rely on in-person visits from study participants. Testing is…

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5 Minutes with Sweet Spot Labs’ Amy Risley

Here, Amy spends five minutes with Beauty News talking about Sweet Spot Labs’ mission today, its evolution and her advice for brands navigating this unprecedented time in history.

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Babor Announces Green Agenda, New Clean Beauty Brand

Following its accomplishment of achieving 100 percent climate neutral status in January, professional skin care brand, Babor, has announced a program to address CO2, clean ingredients and ongoing renewable manufacturing,…

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How Java Skincare Pivoted During COVID-19

Stephanie Additon, Founder and CEO, Java Skincare discuses how the brand has had to pivot it’s marketing and distribution plan and tweak its products to meet the needs of consumers during this time.

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How Indie Brand natureofthings Has Shifted in the Wake of COVID-19

Jamie Leilani Pelayo, Co-Founder, natureofthings, discusses how the brand has had to shift its business model in the wake of COVID-19, communicating with consumers, ways the company is giving back and what the future holds.

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NPD Says Short Term Impact on Beauty Significant: Q1 Dollar Sales -14%

In this video, NPD’s Larissa Jensen answers some key questions about the state of the beauty industry, including the best and worst performing categories, what will help brands during this time and the category consumers are gravitating towards.

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Beauty’s Ultimate Wellness Brand: Rahua

Fittingly, during Earth Month, the brand is deepening its efforts to curb waste endemic to personal care with the rollout of Refill Solutions, a refill program that reduces personal carbon footprint and plastic usage by 90 percent.

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How COVID-19 Has Impacted PRAI Beauty’s Business

Cathy Kangas, Founder of PRAI Beauty, discusses how her business has been impacted by COVID-19, charity work and what the future holds.

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Tribe Dynamics: COVID-19 Influencer Marketing Impact Study & March Beauty and Fashion Rankings

In March, influencers increased and adapted their content to fit into their own “new normal” and better meet the new needs of their followers, many of whom were working from home for the first time, cooking more than before, and in urgent need of some de-stressing self-care tips. 

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5 Minutes with Living Proof’s Amanda Reiss

Amanda Reiss joined Living Proof as Chief Marketing Officer in September 2019. Prior to joining the prestige hair care innovator, Amanda was CMO at Saucony. The similarities between overseeing marketing…

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One Love Organics: Making the Most of this Global Pause

Suzanne LeRoux, Founder and President, One Love Organics, shares creative way she collaborated with other brands to promote their businesses.

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Estée Lauder Announces Executive Pay Reductions

As a result of COVID-19, The Estée Lauder Companies Inc. has announced salary reductions as part of cost control measures.

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L’Oréal Posts 4.3% Q1 Sales Dip; Ecomm Surges 52.6%

L’Oréal posted sales decreases of 4.3 percent to $7.8 billion on a reported basis for the time period ended March 31; sales dipped 4.8 percent on a like-for-like basis.

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Patrick Ta Readies Brow Wax Launch After One Month Delay

“We’re dealing with a few delays, but for the most part we’ve been able to push through,” said Rima Minasyan, Co-founder of the Patrick Ta brand.

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Kosas: Indie Beauty’s Rising Star

The clean color cosmetics brand with a focus on skin-loving botanical formulas and highly-pigmented colors is chartering a rapid ascent in the crowded indie space.

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CBD Skin Care Brand WLDKAT Targets Women, Prepares Launch

Plans for the April 20 launch of WLDKAT, a new CBD-based skin care brand from former Urban Decay executive, Amy Zunzunegui, are moving ahead, COVID-19 notwithstanding.

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Beauty Editors Create Donation Hub for Frontline Healthcare Workers

While healthcare workers are navigating the longest and most brutal hours during the pandemic, Donate Beauty is busy fielding hundreds of donation offers for essential items such as lip balms, hand creams, body lotions and facial cleansers.

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How COVID-19 Has Impacted Juice Beauty’s Business

Karen Behnke, Founder, Juice Beauty, discusses how her business has been impacted by COVID-19 and what the future holds.

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Jefferies: More Permanent Work From Home Impact on Beauty Use

An insights report from Jefferies looked at the impact on beauty behaviors as a result of more permanent “work from home” [WFH] arrangements. Results show that about 90 percent of…

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Luxury Brand Partner’s Tev Finger on The New Normal

Here, Tev talks to CEW’s Beauty News about weathering the storm, clever ways to drum up business and how to utilize free time when working from home.

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Rita Hazan on Her New Reality

Celebrity hair colorist Rita Hazan discusses how her business is staying afloat, current challenges her business is facing as a result of COVID-19, and what the future holds.

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Thrive Causemetics Commits to Donate $1M to COVID-19 Relief Efforts

Thrive has raised more than $350,000 thanks to a charity effort whereby 100 percent of profits from their website’s sales on March 27 would be donated to support COVID-19 relief efforts.

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Il Makiage’s Makeup Artist Initiative Draws Thousands of Applicants

Within a few hours of the announcement, more than 2,000 makeup artists applied for the opportunity, which only has a few hundred slots available.

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Alexis Rodriguez on the Do’s and Don’ts for Marketing Brands during COVID-19

Alexis has been taking notes on how brands are marketing and messaging to consumers during this unsettling time. Here, she shares a few Do’s and Don’ts for marketing brands during the pandemic.

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HatchBeauty Brands: Here and Now, Beauty In a Post COVID-19 Economy

Informed by search and shopper data and joined by a panel of experts from a variety of industry disciplines, the report starts a dialogue around key shifts in the beauty industry expected to define the next 12-18 months. 

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Kline: Beauty’s Bright Trends for 2020

In this special report, Kline shines a spotlight on the most prominent product trends based on key takeaways from CEW’s Product Demo and insights from Kline’s Cosmetics & Toiletries USA report.

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The Benchmarking Company: Beauty in the Time of COVID-19

As with every industry, right now the beauty industry is dealing with the implications, outcomes, and effects of Covid-19. From supply chain disruptions to brick & mortar store closures, to…

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Fekkai Incorporates AI into Online Regimen Consultations

The platform is the brand’s first beauty-tech software platform designed to personalize hair care and styling tips for consumers.

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After 30 Years, Jody Pinson Retires from Walmart

Jody Pinson, a 30-year veteran of Walmart, has retired from her position as Vice President for Beauty, Walmart officials confirmed. Jody plans to travel with her husband, Greg, of 27…

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Hairstory Supports Stylists with Online Community, Sales Commissions

The brand recently launched an online networking platform for professionals and is continuing to maintain its affiliate program which pays professionals a 25 percent commission from sales they drive.

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King & Partners: Communication Strategies for Brands During Coronavirus

In this report, King & Partners shares examples of how brands have shifted their strategies to communicate thoughtfully with their audiences.

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Spate Covid-19 Trends: Interest in Beauty is Back On The Rise

In this infographic, Spate highlights shifts in beauty behaviors during Covid-19 and identifies what consumers are seeking during their stay-at-home moments. 

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L’Oréal USA Donates $200K to PBA COVID-19 Fund

The Fund supports licensed professionals who are unable to work due to COVID-19 and is intended to be emergency aid for short-term immediate needs, such as food and bills.

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Spate: Top Searched Ingredients in 2019

Yarden Horwitz, Co-Founder of Spate, shares how CBD has introduced a new wave of ingredients growing in popularity among consumers.

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Coresight: Learnings from Nike’s and Lululemon’s China Experiences

In this special report, Coresight Research looks at the experiences of both  athletic apparel companies in China, and analyzes how the knowledge gained from the experience can be used to inform their approaches to other markets being affected by the pandemic.

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Eva Scrivo Creates New Business Model with At-Home Custom Color Kits

On March 18, salon owner Eva Scrivo temporarily shuttered her eponymous Flatiron District and Upper East Side locations, and like most service providers, made the gut wrenching decision to lay…

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Brands, Stylists and Orgs Get Savvy to Support Artists

The salon industry is uniting to provide support for the many stylists and colorists affected by COVID-19.

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NPD: The Beauty of Staying Home

It’s no surprise that staying home has also led to a rise in online sales.

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How One Salon-Focused Brand is Connecting with Consumers Amid COVID-19

Founded in September 2016, luxury hair care brand Saints & Sinners broke into the hair care market with the goal of offering professional quality products free of harmful chemicals. The…

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Poshly Report Shows Continued Declined Usage of Makeup; Shift to DIY Beauty

In March 2020, Poshly launched a special study to understand the impact of COVID-19 on the beauty community, including candid perspectives from both beauty consumers and professionals. The below report…

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Mintel: The Impact of COVID-19 on Beauty Retail

In this report, Mintel explores the various ways in-person elements of beauty retail will be forced to evolve amidst the global health crisis..

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Kline: Impact of COVID-19: U.S. Beauty & Personal Care Market

This exclusive report for CEW members contains excerpts from Kline’s just published Impact of COVID-19 on the U.S. Cosmetics & Toiletries Market report.

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Ulta Beauty Talks Operating in an Unprecedented Environment at J.P. Morgan Virtual Conference

Even while physical stores are closed, Ulta Beauty executives are running scenarios of how to best service customers when doors eventually open

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BW Confidential Reveals Results of COVID-19 International Beauty Industry Survey

BW Confidential aimed to find out how the industry is dealing with the current crisis through its COVID-19 International Beauty Industry Survey.

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Refocusing Priorities: Maesa’s Scott Kestenbaum’s Philosophical Approach to Working through a Crisis

Scott Kestenbaum, Senior Vice President at The Maesa Group, is finding inner strength during this time of crisis. Today he talks about the implications of uncertainty, the importance of focusing…

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What Indie Brands are Doing in the New Normal

Emerging brands are embracing their new reality in a Coronavirus-impacted world. Efforts include retooling marketing and product launches. “Brands are thinking, ‘What can I do right now that doesn’t make…

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WGSN: Coronavirus Global Change Accelerators

In this special report, trend forecasting company, WGSN shares predictions of a number of strategic shifts that will arise, creating a new spending landscape.

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COVID-19 and M&A: Insights from Asia

Leading indicators and conversations with strategic buyers, private equity groups and other colleagues throughout Asia suggest that Asian M&A markets—especially China—are beginning to recover from COVID-19.

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Free Webinar: “Financing Your Business Through Turbulent Times While Not Running Out of Cash”

To help brands facing steep financial challenges in these unprecedented times, a free webinar will be held on Wednesday April 1 from 3pm to 5pm, titled, “Financing Your Business Through…

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Standard Dose Offers Free Virtual Wellness Workshops

In light of COVID-19, Standard Dose has developed a series of complimentary virtual wellness workshops exploring topics that individuals may be grappling with including loneliness, stress and boundaries. The 60-minute…

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Image Skincare Connects Consumers with Estheticians

“Everything has turned online, so we are using every tool possible to try and stay connected to our consumers and our partners,” said Janna Ronert, Founder of Image Skincare, a…

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5 Minutes with Annie Bystryn, Korres CMO, GM North America

Here, Annie talks to Beauty News about the most valuable lessons she’s learned throughout her career, and how they’re being applied to her role at Korres.

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Breaking News: State of the Beauty Industry (UPDATED)

Overnight both Blue Mercury and Space NK notified companies they are moving their payment schedule from 30 days to 120 days – i.e. moving from paying within 30 days to…

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Ulta Beauty CEO Mary Dillon Talks State of the Consumer

Mary Dillon, CEO of Ulta Beauty, joined CNBC’s “Squawk on the Street” to discuss the impact of coronavirus on retail.

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Yale’s Most Popular Course (on Managing Anxiety) is Free

To help individuals manage coronavirus-induced anxieties, Yale University is making its most popular course, “Psychology and the Good Life”, available for free on open learning platform, Coursera.

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Support for Salons is on the Way with Relief Funds, Resources by Mira

One of the most popular memes currently making its way around the internet jokes that we are about three months away from seeing everyone’s true hair color. While providing a…

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This Indie Lipstick Brand is Making Hand Sanitizer for its Customers

The Sexiest Beauty is making bold moves to give back during the COVID-19 health crisis. A boutique lipstick brand that was founded on the principles of inclusivity and self-expression, Founder…

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Join CEW for a Live Meditation Session Thursday (Today!)

Agapi Stassinopoulos, best-selling author and motivational speaker, will lead CEW’s complimentary 30-minute guided meditation Thursday, March 26, at 4:30 p.m.

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Breaking News: State of the Beauty Industry in Wake of Coronavirus

Below, a recap from the meeting by Tengram’s Robin Lamb, which includes meeting participant feedback on brick and mortar replenishment orders, business in China; recovery of travel retail; messaging and transparency with employees.

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Red PR Owner Julia Labaton on the New Normal

Julia Labaton, President and Owner of Red PR, is currently finding a silver lining in community. Here, she talks about competitors leaning into the community, product launch plans in these…

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Indie Brands Share Their Strategies, Messaging Tactics During Coronavirus Crisis

Emerging brands are embracing their new reality in a Coronavirus-impacted world. Efforts include retooling marketing and product launches. “Brands are thinking, ‘What can I do right now that doesn’t make…

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Beauty Financial Experts Offer Advice for Bootstrapped Brands

Brand founders are often bootstrapped and living paycheck to paycheck, if they get a salary at all. They are among the hardest hit by the coronavirus pandemic.

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Beauty Service Retailers Announce Layoffs, Establish Employee Relief Funds

Several of the beauty industry’s most beloved service providers have regrettably announced employee layoffs.

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Spate: Changing Search Behaviors in the US During Covid-19

Spate analyzed top searches related to beauty and wellness to identify what’s top of mind for consumers.

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Jen Walsh on How Brands Should Move Forward

Jennifer Walsh discusses how brands and retailers can communicate with consumers with a compassionate voice to keep them connected and informed during this time. 

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2020 Job Market Report

With insights gleaned from top beauty executives and emerging talent, we hope this can be additional resource as you navigate today’s current climate and look to the future.

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Lord Jones Pivots to Virtual Launch

CBD wellness brand darling, Lord Jones, had planned a two-day event this week at a New York wellness hotspot to celebrate the launch of its first-ever facial product. Then COVID-19…

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Adapting to the New Normal: L’Oréal Exec Erica Culpepper Shares Her Experience

Here, Erica discusses everything from the importance of video conferencing, crafting relevant messaging with consumers online, and being fully stocked and ramped up on her brands’ B2C site.

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Poshly: COVID-19 Crisis’ Impact on the Beauty Business

In this special report, Poshly focuses on perspectives from beauty consumers and professionals regarding the COVID-19 crisis.

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CEW Staff Share How They’re Maintaining a Productive Work-Remote Environment

Like most companies across the United States, CEW employees are working remote due to the uncertainties presented by the coronavirus. Here, several staff members share how they’re managing routines, communicating…

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Ulta Beauty to Close Across U.S, Joining Stores, Salons and Nail Boutiques

In a letter to customers distributed late Tuesday afternoon, Ulta Beauty CEO, Mary Dillon, stated that due to the rapidly changing environment with the coronavirus (COVID-19) situation, Ulta Beauty will…

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NPD: Beauty in a Time of the Coronavirus

In the last few weeks, COVID-19 went from being a news update in the U.S., to a crisis accelerating faster than most could have imagined—and changing by the hour. We’re…

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BW Confidential on Italy’s Lockdown and the Impact on Beauty

The news exploded like a bomb on the evening of March 7, a sunny pre-spring Saturday. Prime minister Giuseppe Conte officially confirmed during the night that the whole region of…

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Outlook: Cowen Reports on Ulta, Target, Walmart in Age of Social Distancing

Companies that already embrace a frictionless shopping experience will pave the road for others to adopt experiences that require lower levels of human contact.

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Mini-Doc Focuses on Skin Pioneer Kate Somerville

Kate Somerville Skincare has created a six-and-a-half minute documentary, This is Kate, focusing on her life as skin care pioneer, entrepreneur and female founder. As part of Women’s History Month…

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Work Remote Tips By Amber Katz

Here, beauty freelancer Amber Katz, who has been working from home for 10 years, shares insights on this method and some other tips for successfully working from home.

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YouCam Offers Complimentary Live Remote Training Service for Brands

YouCam will offer a complimentary license to its AR Live Training services through July 31.

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Tribe Dynamics: February’s Top 10 Cosmetics, Skin Care and Hair Brands on Social

February saw a few newcomers to Tribe Dynamics Top 10 rankings, while up-and-coming brands began increasing their presence in the influencer marketing space.

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Dyson Debuts Hair Tech with New Styling Tool

The Dyson Corrale Straightener launched this week, showing once again that the British tech company is at the forefront of hair care innovation. A culmination of seven years of engineering…

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Euromonitor: Ecommerce Acceleration in Beauty

In this special report, Euromonitor looks at what categories and regions are driving ecommerce growth in beauty and how brands can grow this channel.

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Luxe Lipstick Frenzy: Hermès’ Lipstick Launch

Hermès has launched a collection of 24 lipsticks, called Rouge Hermès, the luxury fashion house’s first venture into cosmetics in its 183-year-old history.

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Face Haus Partners with Atolla on New Personalized, Data-Driven Facial

Facial bar Face Haus is partnering with customized skin health startup Atolla on a bespoke, data-driven facial treatment called Me, Myself and I Facial.

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NPD: Why Prestige Beauty Growth Slowed in 2019

Larissa Jensen, Vice President, Industry Advisor at The NPD Group, discusses several factors that led to prestige beauty’s decline in 2019 and shares insights on when color sales will grow.

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Revlon to Restructure, Lay Off Employees

The restructuring includes streamlining support functions and distribution activities, resulting in eliminating approximately 1,000 positions worldwide.

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Sephora Accelerate Celebrates Fifth Year, Announces 2020 Cohort

Sephora North America has announced their list of women-led, independent beauty companies set to receive financial and advisory support from the global beauty retailer this year. Among them are several…

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Trend Rising: “Niche-Stige”

Flynn Matthews, Head of Insights & Analytics, Global CPG at Google, talks about the rise of micro-category brands, also known as “niche-stige.”

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Brands Hitting the Gen X Beauty Bullseye

CEW’s Beauty News took a deep dive into the newest launches, identifying which companies are best addressing Gen Xers’ specific skin and hair care needs.

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Gucci Beauty L.A. Pop-Up Built for Selfie-Obsessed

The Gucci Beauty Network Studios ran for two days on March 6 and March 7 in a 20,000-plus square foot party space on Los Angeles’ Melrose Avenue.

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Video: Shiseido Americas X CEW Celebrate International Women’s Day

To celebrate International Women’s Day [IWD], Shiseido Americas and CEW have partnered on a social campaign to show support for gender equality, this year’s IWD theme.

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5 Minutes with Eos’ CMO Soyoung Kang

Earlier this week Eos’ new Moisture Hit lip balm collection launched nationally at Walgreens and Kohl’s. The rollout is an extension of a test-and-learn micro batch strategy introduced last April…

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Kline: PRO Beauty Drives 2020 M&A Activity

this special report, Kline looks at the global market size, growth, trends, acquisitions and opportunities within salon hair care, professional skin care and professional nail care.

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Clean Beauty Pop-Up Hosts 54 Brands to Educate Consumers

EWG Verified hosted a two-day pop-up on Abbott Kinney Boulevard in Venice, CA to bring clean beauty products direct to consumers.

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PCA Skin Host 30th Anniversary Party, Creates National Peel Day

A leader in the skin care space, PCA Skin performs over a million peels annually.

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Tribe Dynamics: January’s Top 10 Cosmetics, Skin Care and Hair Brands on Social

Beauty brands began January strong with innovative and collaborative products.

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Babor Enters Neiman Marcus, Creates Collections Specific to U.S. Consumer

With the goal of being the largest family-owned beauty company by 2030, Babor is on a path to conquer the U.S., its biggest opportunity, with new items and new distribution.

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5 Minutes with L’Oréal’s Guive Balooch

Guive Balooch joined L’Oréal 13 years ago from a pharma company with the goal of working on fast-paced innovations and the freedom to try new things. His role as Global…

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Who, What, Where: The Indie Brands Leaping into Major Retailers

From Sephora to Target to Ulta Beauty, here’s the latest distribution news for Follain, Alpyn Beauty, COLAB and Seed Beauty’s brands.

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Female Founders: Financial Advice for Indie Brands

CEW’s 2020 Female Founder Award honorees talk about staying self-funded and when to seek out investors.

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Coronavirus Forces Postponement of Cosmoprof Bologna

Originally scheduled for March 12 to March 16, the show will now be held from June 11 to June 15.

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Kao USA Appoints Karen Frank and Jesse Grissom to New Leadership Roles

Kao USA Inc. has named Karen Frank President of Mass Business for the Americas and European region, and Jesse Grissom, President of Operations in the Americas region.

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5 Minutes with Sheena Yaitanes of Kosas Cosmetics

Indies continue to capture more market share than their corporate counterparts, and Kosas Cosmetics is one to watch, being one of the fastest-growing clean beauty brands out there.  Investors indeed…

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Winky Lux Seeks Growth with Target Expansion

Both brands are expanding their retail footprint with new distribution deals at Target.

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The Top 5 Brands Seen at QVC/HSN’s The Big Find

QVC and HSN’s The Big Find is a program where the on-air direct sellers search far and wide for new, independent beauty brands they think might just be the next…

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Nobel Prize Winner’s Skin Line Lands at Net-a-Porter

A new skin care collection utilizing a patented, time-release delivery system has landed distribution at one of beauty’s most coveted e-commerce sites, Net-a-Porter. Oh, and the line’s creator was a recipient of the Nobel Prize of Chemistry in 2016.

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Winning Over Gen Z

CEW Beauty News reports on how brands are resonating and connecting with this up-and-coming generation.

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E.l.f. Buys Clean Beauty Brand W3LL People

E.l.f. Beauty is tapping into the fast-growing clean beauty segment with the acquisition of plant-powered cosmetics line, W3LL People.

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No7 Doubles Down on Skin Care Innovations to Attract New Consumers

An impending plateau in prestige skin care sales in the next two years, as forecasted by The NPD Group, could mean opportunity for the mass market, particularly the No7 brand.

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Biossance to Create Ingredient Library as a Clean Beauty Resource

The brand will differentiate the new initiative from other ingredient libraries by focusing more on clean beauty product switches instead of simply listing ingredients to avoid.

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Men’s Beauty Market Presents Big Opportunities for Businesses

Forecasted to reach $166 billion by 2022, the men’s personal care market represents a major brand opportunity.

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Why BIC’s Entry into Personal Care is Such a Savvy Move

Emboldened by success from its Made for You Shaving Razor Blades for Every Body, BIC USA is expanding into the grooming category—a first for the company.

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2020 Product Demo Trends

Here, the top trends curated from more than 1,200 products to be on display February 27 at The Metropolitan Pavilion for CEW’s largest annual event, The Product Demo.

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Olay Commits to Unretouched Ads and Influencer Content

Olay announced its commitment to zero retouching of skin images in all of its U.S. advertising, becoming the first mass skin care brand to take this stance.

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Elle Macpherson Launches Skin, Hair Range

WelleCo, supermodel Elle Macpherson’s Australian-based nutrition and wellness brand, is launching a new skin care and hair care range.

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Be Ready to Scale, but Stay Close to Brand Touch & Feel

CEW Female Founder Award Honorees discuss scaling operations.

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Navigating Gender Politics, Sexism in the Beauty Industry

CEW Female Founder Honorees discuss how they navigate meetings with men in business and the challenges of meeting the needs of different markets.

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24 Hours a Day May Not Be Enough Time to Get the Job Done

Female Founder Award Honorees discuss the challenges of being an indie brand founder, from balancing different roles and maintaining the determination to succeed.

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Charlotte Tilbury, Beautyblender, Mented Cite 2 Ways to Succeed in Beauty

CEW Female Founder Honorees discuss the learning experiences of growing an independent beauty brand. 

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Charlotte Tilbury: Communicate with Consumers, Take Them Where They Never Knew They Wanted to Go

Charlotte Tilbury discuses using current technologies to educate consumers.

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Dr. Barbara Sturm: Understand Customers, Listen Better, Know How Smart They Are

Dr. Barbara Sturm discusses listening to customers and innovating with products that fulfills their needs.

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After 13 Years in U.S., Pixi Beauty Expands Mass Presence

Family-owned indie makeup and skin care brand, Pixi Beauty, has expanded distribution in the mass market.

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Dermalogica Opens in LA

Skin care brand Dermalogica has opened a new store in West Hollywood, its second in the Los Angeles area. The reasoning behind the new store? Location, location, location. “We’ve always…

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Ipsy Taps Morphe Exec for SVP Role

Emine ErSelcuk will oversee the strategy and development of brand, retail and merchandising partnerships.

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Indie Spotlight: Victorialand Beauty Prioritizes Visually Impaired Consumers

Victoria Watts is aiming to pioneer a new inclusivity standard for the beauty industry—and beyond—with the development of a new raised symbol system for consumer goods packaging. The entrepreneur, who…

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Female Founders: What Would You Do Differently?

CEW’s 2020 Female Founder Award honorees discuss the what they would do differently in their startup experience. Honorees featured in the video are: • Amanda E. Johnson, Cofounder, Mented •…

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How California’s New Employment Law Impacts the Beauty Industry

The way brands staff up for in-store support is about to undergo major changes. And the beauty industry needs to be ready. The impact of Assembly Bill-5, which became a…

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Peach & Lily Partners with Sandbridge Capital on Minority Stake

Peach & Lily has received a minority investment from strategic growth investment firm Sandbridge Capital. Funds will look to support global expansion of the K-Beauty firm’s proprietary brands, as well…

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Huda Kattan Reflects on Skin Care Launch—and What She Will Never Do

Huda’s debut skin care product, Yo Glow Enzyme Scrub, is the first from her new brand Wishful, and has already amassed a waiting list.

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Unilever Brands Tap into Key Trends for 2020

From sustainability to scalp care, here’s summary of the key trends the company is focusing on for the year.

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Female Founders: How Have You Overcome Your Biggest Challenge in the Past Year?

CEW’s 2020 Female Founder Award honorees discuss the biggest challenges they faced in the past year, from strengthening management skills to finding the right employees, and how they overcame them.

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Lauder Posts 16% Sales Gains for Q2, Warns Second Half to be Impacted by Coronavirus

The third quarter is anticipated to be the most negatively impacted by the health scare.

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Macy’s to Close 125 Stores; Sephora’s New Store Mix to Include Smaller Formats

This week saw a flurry of news for beauty retailers, with Sephora revealing plans to open 100 new stores in 2020, while Macy’s has announced a three-year plan to close 125 of its lowest producing units.

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23-Year Old Entrepreneur Reinvents SPF Application

Sophia Hutchins is out to change the way people apply, and perhaps more importantly, reapply SPF.

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Unfiltered Experience Partners with Tarsus Group on Indie Beauty Series

The partnership will allow Unfiltered to expand its pop-up experience to other markets.

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NPD: Scent Sales to Remain Strong for Valentine’s Day

As observed during key gifting periods in 2019, fragrance sales continue to grow. Estimates are Valentine’s Day 2020 will not disappoint.

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Avon’s New Anti-Aging Tech Looks to be Game Changer

Avon unveiled its latest technology, Protinol, at its annual Skincare Summit in Manhattan last week where over the course of three days, events were held to educate a cadre of…

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Summer Fridays Debuts Cleansing Product

The newest member of the Summer Fridays lineup is a nourishing, pH-balancing cleanser inspired by mineral-rich sea water.

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Ingestible Beauty Gets Personal with New Wellness Startup

Care/of, a wellness startup founded by Craig Elbert and Akash Shah, plans to leverage its personalization technology to expand into beauty.

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NPD: U.S. Prestige Beauty 2019 Sales Flat at $18.8B vs. 2018

Learn how beauty’s three largest categories performed in 2019.

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Tribe Dynamics: Top Indie Brands in Q4 2019

Tribe’s quarterly U.S. Indie Beauty Debrief highlights some of Q4’s buzziest and fastest-growing indie brands and the key influencer strategies behind their Q4 success.

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The Estée Lauder Cos. Promotes Execs at Key Brands

Today The Estée Lauder Cos. announced several executive changes impacting the La Mer, M·A·C Cosmetics, Le Labo, Dr. Jart+ and Do The Right Thing brands.

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YouCam Makeup: 2020 Global Color Trend Report

In this special report, YouCam Makeup analyzed data and developed a lip color trend forecast for the upcoming year that will allow cosmetics brands to best tailor their marketing strategy.

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Detox Market’s Sustainability Panel Highlights Recycling, Landfills and Stats

With sustainability top of mind for many beauty brands, The Detox Market hosted a panel discussing the topic this week, sharing insights, recycling stats and landfill facts. The panel, held…

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2020 Global Wellness Trends

For the past 15 years The Global Wellness Summit (GWS) has provided a comprehensive report on trends and new directions in the health and wellness industry. No other forecast considers…

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