Firmenich’s Annual Socio-Cultural Trend Predictions Announced
December 10, 2020
This year’s content falls under the theme, RE|GENERATION, and how the power of scent looks to improve wellbeing.
Beauty News: Scent
MOSS Presents Beauty’s Best Holiday-Themed Creative Campaigns
December 9, 2020
CEW Members: Please login to view the article. Non-Members: For the short term, we’ve opened up our articles to non-members. This free access does not include access to special reports….
NPD Blog: The Most Magical Time of Year…for Fragrance
November 9, 2020
CEW Members: Please login to view the article. Non-Members: For the short term, we’ve opened up our articles to non-members. This free access does not include access to special reports….
Navigating the New Normal with Nest New York’s Laura Slatkin
November 5, 2020
Here, we caught up with Laura about how the brand attracts new customers, its best sellers, what we can expect for the fourth quarter and beyond.
How to Execute Outstanding Video Editing: Case Studies
November 4, 2020
In its latest editorial on video editing, Moss Studio + Magazine analyzes several videos.
Firmenich: How Consumer Emotions are Impacting Fragrance Trends
October 27, 2020
As a result of the global pandemic, consumers across the world have turned to fragrance to help ease their emotions, according to Firmenich, the world’s largest privately-owned perfume and flavors company.
No7 Partners with Revieve to Offer AI-Powered Personalization
September 10, 2020
AI beauty tech company, Revieve, has announced that it will begin working with Boots and its skin care brand No7, to provide online personalization to its customers.
Perfumed Plume Hosts Virtual Event to Announce Award Winners
September 4, 2020
On the afternoon of September 3, the 2020 Perfumed Plume Awards winners were revealed via a live Zoom event hosted by Co-Founders Lyn Leigh and Mary Ellen Lapsansky.
NPD: Online Sales Soar as Total U.S. Prestige Beauty Sales Continue Decline
July 29, 2020
In the second quarter of 2020, sales of U.S. prestige beauty products fell to $2.8 billion, a 36 percent decline in sales over Q2 2019, according to The NPD Group.
Symrise Creates Scent to Donate to Global First Responders
May 20, 2020
Created with sustainable ingredients, Symrise will donate Hero to front-line heroes, including doctors and nurses, as an appreciation for their dedication and help during this unprecedented time.
Harry Slatkin: The Power of Scent in The New Normal
April 27, 2020
Harry talks about how COVID-19 has impacted his business (FYI, it’s booming) and why consumer demand for home fragrances has skyrocketed.
NPD: Scent Sales to Remain Strong for Valentine’s Day
February 6, 2020
As observed during key gifting periods in 2019, fragrance sales continue to grow. Estimates are Valentine’s Day 2020 will not disappoint.
