Bring On The Sun (Sun Product)

Shiseido Cosmetics America

Ultimate Sun Protection Lotion Broad Spectrum SPF 50+

2016 Finalist

The Ionic Mineral Sensor contains negative ions that bond with positive ions found in water and perspiration to create a highly water-repellent layer.

To activate Wet Force technology, expose the applied area to water for 15 minutes or sweat for 30 minutes.

This innovative sunscreen for face and body includes breakthrough Wet Force technology, becoming even more effective when exposed to water.