Marc Dispensa invents tech solutions that give marketing and advertising agencies a competitive digital edge. He’s a visionary serial entrepreneur with a track record of bringing new ideas to life, growing emerging companies to a position of strength, and enhancing the businesses of both clients and the agencies that serve them. Besides his business leadership and innovative mind, Marc also has technology know-how. He has architected and developed ad tech platforms that integrate with MediaOcean, AppNexus and Google digital ad products to drive efficiencies across the media buying and selling process for some of the world’s biggest brands. Recently, his successes resulted in him being recognized as one of Ad Age’s notable 25 Marketing Technology Trailblazers.
Today, Marc is the Co-founder of Equals 3, where he and his team created Lucy, the AI assistant to the marketing professional. Since launch in May 2016, Lucy was awarded the 2016 IBM Watson Innovative Partner Award, earned DMA’s Innovation Award, called the adtech product to watch in 2017 by Advertising Age and was one of only four AI solutions on Gartner’s 2017 Cool Vendor List.
